Conceptual implicit memory and environmental context.

Changes in environmental context between encoding and retrieval often affect explicit memory but research on implicit memory is equivocal. One proposal is that conceptual but not perceptual priming is influenced by context manipulations. However, findings with conceptual priming may be compromised by explicit contamination. The present study examined the effects of environmental context on conceptual explicit (category-cued recall) and implicit memory (category production). Explicit recall was reduced by context change. The implicit test results depended on test awareness (assessed with a post-test questionnaire). Among test-unaware participants, priming was equivalent for same-context and different-context groups, whereas for the test-aware, the same-context group produced more priming. Thus, when explicit contamination is controlled, changes in environmental context do not impair conceptual priming. Context dependency appears to be a general difference between implicit and explicit memory rather than a difference between conceptual and perceptual implicit memory. Finally, measures of mood indicated no changes in affect across contexts, arguing against mood mediation for the context effects in explicit recall.