Lyu Shu-Yu, Morisky Donald E, Yeh Ching-Ying, Twu Shiing-Jer, Peng Eugene Yu-Chang, Malow Robert M
School of Public Health, Taipei Medical University, Taipei, Taiwan.
AIDS Care. 2011 Apr;23(4):508-14. doi: 10.1080/09540121.2010.516331.
Rapid oral fluid HIV testing (rapid oral testing) is in the process of being adapted in Taiwan and elsewhere given its advantages over prior HIV testing methods. To guide this process, we examined the acceptability of rapid oral testing at two time points (i.e., 1997 and 2007) among one of the highest risk populations, male injection drug users (IDUs). For this purpose, an anonymous self-administered survey was completed by HIV-negative IDUs involved in the criminal justice system in 1997 (N (1)=137 parolees) and 2007 (N (2)=106 prisoners). A social marketing model helped guide the design of our questionnaire to assess the acceptability of rapid oral testing. This included assessing a new product, across four marketing dimensions: product, price, promotion, and place. Results revealed that in both 1997 and 2007, over 90% indicated that rapid oral testing would be highly acceptable, particularly if the cost was under US$6, and that a pharmacy would be the most appropriate and accessible venue for selling the rapid oral testing kits. The vast majority of survey respondents believed that the cost of rapid oral testing should be federally subsidized and that television and newspaper advertisements would be the most effective media to advertise for rapid oral testing. Both the 1997 and 2007 surveys suggested that rapid oral HIV testing would be particularly accepted in Taiwan by IDUs after release from the criminal justice system.
鉴于快速口腔液艾滋病毒检测(快速口腔检测)相较于先前的艾滋病毒检测方法具有优势,台湾及其他地区正在对其进行调整。为指导这一过程,我们在两个时间点(即1997年和2007年)对高危人群之一的男性注射吸毒者(IDU)进行了快速口腔检测可接受性的调查。为此,1997年(N(1)=137名假释人员)和2007年(N(2)=106名囚犯)参与刑事司法系统的艾滋病毒阴性注射吸毒者完成了一份匿名自填式调查问卷。一种社会营销模式有助于指导我们问卷的设计,以评估快速口腔检测的可接受性。这包括从四个营销维度评估一种新产品:产品、价格、促销和地点。结果显示,在1997年和2007年,超过90%的人表示快速口腔检测将非常容易被接受,特别是如果成本低于6美元,并且药店将是销售快速口腔检测试剂盒最合适且最便利的场所。绝大多数调查受访者认为快速口腔检测的成本应由联邦政府补贴,并且电视和报纸广告将是宣传快速口腔检测最有效的媒体。1997年和2007年的调查均表明,台湾刑事司法系统释放后的注射吸毒者对艾滋病毒快速口腔检测尤为接受。