Khoo Selina, Engelhorn Rich
University of Malaya, Malaysia.
Adapt Phys Activ Q. 2011 Jan;28(1):27-39. doi: 10.1123/apaq.28.1.27.
Understanding the motivations for people to volunteer with the management and execution of major sporting events is important for the recruitment and retention of the volunteers. This research investigated volunteer motivations at the first National Special Olympics held in Ames, Iowa, USA in July 2006. A total of 289 participants completed the 28 item Special Event Volunteer Motivation Scale. The top motivations related to the purposive incentives of wanting to help make the event a success and to do something good for the community. Factor analysis revealed a five-factor model, with the altruistic factor (purposive) being the most important. A MANCOVA was also used to compare subjects using both gender and experience as independent variables. Small but significant differences in motivation were observed.
了解人们志愿参与重大体育赛事管理和执行工作的动机，对于志愿者的招募和留用至关重要。本研究调查了2006年7月在美国爱荷华州埃姆斯举行的首届全国特奥会中志愿者的动机。共有289名参与者完成了包含28个项目的特殊活动志愿者动机量表。最主要的动机与想要帮助赛事取得成功以及为社区做有益之事的目的性激励有关。因子分析揭示了一个五因子模型，其中利他因子（目的性）最为重要。还使用了多变量协方差分析，以性别和经验作为自变量来比较受试者。结果观察到动机存在虽小但显著的差异。
