Schoster Britta, Altpeter Mary, Meier Andrea, Callahan Leigh F
University of North Carolina at Chapel Hill, NC, USA.
Health Promot Pract. 2012 Mar;13(2):198-203. doi: 10.1177/1524839910384060. Epub 2011 Jun 15.
Formative evaluation is an effective first step in guiding program improvement by identifying participant preferences and yielding information pertinent to making program decisions. As program evaluators working with service providers are increasingly encouraged to adopt evidence-based health promotion programs, a discrete set of real-world recommendations may help extend the use of this methodology to respond to community-specific contexts and improve health impact. This article describes the authors' step-by-step process of conducting a formative evaluation of the Arthritis Foundation Walk With Ease (WWE) program. Data collection targets (leaders, coordinators, and participants in the original program and leaders and participants in the revised piloted program) as well as methods (written surveys, focus groups, structured telephone interviews, and expert reviews) were triangulated. The authors describe the challenges they faced and conclude with practical methodological recommendations about managing time and resources, communications with respondents, and accountability systems for organizing triangulated data.
形成性评估是通过识别参与者的偏好并提供与做出项目决策相关的信息来指导项目改进的有效第一步。随着越来越鼓励与服务提供者合作的项目评估人员采用基于证据的健康促进项目,一组离散的现实世界建议可能有助于扩展这种方法的应用,以应对特定社区的情况并提高健康影响。本文描述了作者对关节炎基金会轻松行走(WWE)项目进行形成性评估的逐步过程。数据收集目标(原始项目中的领导者、协调员和参与者以及修订后的试点项目中的领导者和参与者)以及方法(书面调查、焦点小组、结构化电话访谈和专家评审)进行了三角验证。作者描述了他们面临的挑战,并以关于管理时间和资源、与受访者沟通以及组织三角验证数据的问责系统的实用方法建议作为结论。