George Daniel R
Department of Humanities, Penn State College of Medicine, Hershey, PA, USA.
J Contin Educ Health Prof. 2011 Summer;31(3):215-9. doi: 10.1002/chp.20129.
Health professionals are working in an era of social technologies that empower users to generate content in real time. This article describes a 3-part continuing education minicourse called "Friending Facebook?" undertaken at Penn State Hershey Medical Center that aimed to model the functionality of current technologies in health care and encourage discussion about how health professionals might responsibly utilize social media.
Fifteen health professionals participated in the course and provided written evaluation at its conclusion. The course instructor took field notes during each of the 3 classes to document emergent themes.
The course received uniformly positive evaluations, and participants identified several current tools perceived as being potentially useful in their professional lives, including news aggregators, Google Alerts, and--if used responsibly--social networking sites such as Facebook.
Developing innovative and appropriate programming that teaches to emerging social media technologies and ideologies will be crucial to helping the health professions adapt to a new, networked era. Medical institutions would do well to foster interprofessional-and perhaps even intergenerational-conversations to share not only the dangers and risks of social media, but also the opportunities that are emerging out of a rapidly evolving online world.
医疗专业人员正处在一个社交技术的时代，这些技术使用户能够实时生成内容。本文描述了宾夕法尼亚州立大学赫尔希医学中心开展的一个名为“加Facebook好友？”的三部分继续教育迷你课程，其目的是模拟当前技术在医疗保健中的功能，并鼓励讨论医疗专业人员如何负责任地利用社交媒体。
15名医疗专业人员参加了该课程，并在课程结束时提供了书面评价。课程讲师在三个课程的每一节课中都做了现场记录，以记录出现的主题。
该课程得到了一致的积极评价，参与者指出了几种当前被认为在他们的职业生涯中可能有用的工具，包括新闻聚合器、谷歌快讯，以及——如果负责任地使用——像Facebook这样的社交网站。
开发创新且合适的课程，教授新兴的社交媒体技术和理念，对于帮助医疗专业适应新的网络时代至关重要。医疗机构最好促进跨专业——甚至可能是跨代际——的对话，不仅要分享社交媒体的危险和风险，还要分享快速发展的网络世界中出现的机遇。
