Pennypacker H S
Behav Anal. 1986 Fall;9(2):147-56. doi: 10.1007/BF03391940.
Highly effective technologies flowing from the discipline of behavior analysis have not been widely adopted, thus threatening the survival of the discipline itself. An analysis of the contingencies underlying successful technology transfer suggests the need for direct, empirical involvement in the marketplace in order to insure that the maximum demonstrable benefits reach the ultimate users. A successful example of this strategy of technology transfer is provided. Three areas of intense national concern-urban violence, illiteracy, and declining industrial productivity-provide immediate opportunities for the technologies of behavior analysis to secure the place of the discipline in the intellectual mosaic of the 21st century.
源于行为分析学科的高效技术尚未得到广泛应用，从而威胁到该学科自身的生存。对成功技术转移背后的意外情况进行分析表明，需要直接、实证地参与市场，以确保最大程度的可证明效益惠及最终用户。文中给出了这种技术转移策略的一个成功范例。国家密切关注的三个领域——城市暴力、文盲现象和工业生产率下降——为行为分析技术提供了直接机遇，使其能在21世纪的知识拼图中稳固该学科的地位。
