Health Related Information Dissemination amongst Youth, Safdarjung Development Area, New Delhi, India.
Indian J Public Health. 2012 Jan-Mar;56(1):61-4. doi: 10.4103/0019-557X.96978.
Pictorial warnings are effective in promoting smoking cessation as shown by research in the developed countries. This study aims to determine perceptions of Indians about the effectiveness of pictorial health warnings on tobacco packs which existed from May 31, 2009, to December 1, 2011. A cross-sectional survey was undertaken in five states of India with 1897 participants (56% males; 54% tobacco users). More tobacco users expressed that the pictorial warnings are inadequate to convey the health impact of tobacco use when compared with nonusers (71.50% vs. 62.75%; P < 0.001). More illiterates when compared with literates expressed their concern that the current pictorial warnings will not motivate them to quit (61.17% vs. 51.01%; P < 0.001). The new warnings implemented from December 1, 2011, in India are also not field-tested. Field testing and assessment of effectiveness of health warnings should be a mandatory requirement for Parties reporting on Article 11 of Framework Convention on Tobacco Control (FCTC).
图片警示在促进戒烟方面是有效的，这一点已被发达国家的研究证明。本研究旨在确定印度人对自 2009 年 5 月 31 日至 2011 年 12 月 1 日期间在烟包上使用图片健康警示的有效性的看法。在印度的五个邦进行了一项横断面调查，共有 1897 名参与者（56%为男性；54%为烟民）。与非烟民相比，更多的烟民表示，图片警示不足以传达吸烟对健康的影响（71.50%对 62.75%；P<0.001）。与文化程度较高者相比，更多的文盲表示担心当前的图片警示不会促使他们戒烟（61.17%对 51.01%；P<0.001）。印度自 2011 年 12 月 1 日起实施的新警示也未经实地测试。对健康警示的效果进行实地测试和评估应成为《烟草控制框架公约》（FCTC）第 11 条报告方的强制性要求。
