伊朗的医疗旅游：问题与挑战。
Medical tourism in Iran: Issues and challenges.
作者信息
Jabbari Alireza, Delgoshaei Bahram, Mardani Raja, Tabibi Seid Jamaledin
机构信息
Department of Health Services Administration, Health Management and Economic Research Center, School of Management and Medical Information, Isfahan University of Medical Sciences, Isfahan, Iran.
出版信息
J Educ Health Promot. 2012;1:39. doi: 10.4103/2277-9531.104809. Epub 2012 Dec 19.
INTRODUCTION
Medical tourism is rapidly becoming a worldwide, multibillion-dollar industry. Iran has a high potential for this industry. The purpose of this study was to examine the medical tourism cluster, using Diamond Analysis tool.
MATERIALS AND METHODS
This study is a descriptive, analytical and qualitative one. Thirty professionals and researchers in this field were interviewed and official documents belonging to the Health ministry as well as tourism organization and finally related literature were examined. The data was analyzed using content analysis method.
RESULTS
Positive and negative parts of the medical tourism industry of Iran were determined according to diamond of advantage.
CONCLUSION
The strategic issues were identified and a number of possible solutions for addressing them were recommended. More and effective public-private participations, aggressive marketing, improving infrastructures, and international accreditation of health care facilities and human resources development could improve medical tourism industry in the country.
引言
医疗旅游正迅速成为一个全球性的、价值数十亿美元的产业。伊朗在该产业方面具有很高的潜力。本研究的目的是使用钻石分析工具来审视医疗旅游集群。
材料与方法
本研究是一项描述性、分析性和定性研究。对该领域的30名专业人士和研究人员进行了访谈，并查阅了卫生部以及旅游组织的官方文件，最后对相关文献进行了审查。使用内容分析法对数据进行了分析。
结果
根据优势钻石确定了伊朗医疗旅游产业的积极和消极方面。
结论
确定了战略问题，并推荐了一些可能的解决办法。更多且有效的公私合作、积极的营销、改善基础设施、医疗保健设施的国际认证以及人力资源开发可以改善该国的医疗旅游产业。
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