Chapman Simon
Sydney School of Public Health, University of Sydney, NSW, Australia
Public Health Res Pract. 2015 Mar 30;25(2):e2521514. doi: 10.17061/phrp2521514.
There are many important principles and lessons that public health researchers and advocates who hope to influence policy and practice need to consider. In this paper, I set out what I consider to be 10 of the most fundamental of these. Together, these focus on the importance of preserving public confidence in the evidence base underscoring public policy; being clear and concrete about the policy reforms you support; emphasising the values on which policy is based; understanding the structure, conventions and subtextual features of news reporting; developing 'killer facts' with 'earworm' potential; appreciating that the advocacy process leading to policy change almost always takes a long time; and growing a rhinoceros hide to assist in the inevitable attacks you will face.
对于希望影响政策与实践的公共卫生研究人员及倡导者而言，有许多重要原则和经验教训需要考虑。在本文中，我列出了我认为其中最基本的10条。总体而言，这些原则着重强调了以下几点的重要性：维护公众对支撑公共政策的证据基础的信心；明确且具体地阐述你所支持的政策改革；强调政策所基于的价值观；理解新闻报道的结构、惯例及潜在的隐含特征；挖掘具有“洗脑”潜力的“关键事实”；认识到导致政策变革的倡导过程几乎总是漫长的；以及练就一副厚脸皮，以应对你必将面临的种种攻击。
