Gugsa Frey, Karmarkar Ellora, Cheyne Andrew, Yamey Gavin
University of Pittsburgh School of Medicine, Pittsburgh, Pennsylvania, USA.
Department of Internal Medicine-Pediatrics, University of Chicago, Chicago, Illinois, USA.
BMJ Open. 2016 Jan 13;6(1):e008837. doi: 10.1136/bmjopen-2015-008837.
To examine newspaper coverage of maternal health in three countries that have made varying progress towards Millennium Development Goal 5 (MDG 5): Bangladesh (on track), Rwanda (making progress, but not on track) and South Africa (no progress).
We analysed each country's leading national English-language newspaper: Bangladesh's The Daily Star, Rwanda's The New Times/The Sunday Times, and South Africa's Sunday Times/The Times. We quantified the number of maternal health articles published from 1 January 2008 to 31 March 2013. We conducted a content analysis of subset of 190 articles published from 1 October 2010 to 31 March 2013.
Bangladesh's The Daily Star published 579 articles related to maternal health from 1 January 2008 to 31 March 2013, compared to 342 in Rwanda's The New Times/The Sunday Times and 253 in South Africa's Sunday Times/The Times over the same time period. The Daily Star had the highest proportion of stories advocating for or raising awareness of maternal health. Most maternal health articles in The Daily Star (83%) and The New Times/The Sunday Times (69%) used a 'human-rights' or 'policy-based' frame compared to 41% of articles from Sunday Times/The Times.
In the three countries included in this study, which are on different trajectories towards MDG 5, there were differences in the frequency, tone and content of their newspaper coverage of maternal health. However, no causal conclusions can be drawn about this association between progress on MDG 5 and the amount and type of media coverage of maternal health.
考察在实现千年发展目标5（MDG 5）方面取得不同进展的三个国家的报纸对孕产妇健康的报道情况：孟加拉国（步入正轨）、卢旺达（取得进展，但未步入正轨）和南非（未取得进展）。
我们分析了每个国家的主要英文全国性报纸：孟加拉国的《每日星报》、卢旺达的《新时代报》/《星期日时报》以及南非的《星期日时报》/《泰晤士报》。我们对2008年1月1日至2013年3月31日期间发表的孕产妇健康相关文章数量进行了量化。我们对2010年10月1日至2013年3月31日发表的190篇文章进行了内容分析。
2008年1月1日至2013年3月31日期间，孟加拉国的《每日星报》发表了579篇与孕产妇健康相关的文章，而同期卢旺达的《新时代报》/《星期日时报》发表了342篇，南非的《星期日时报》/《泰晤士报》发表了253篇。《每日星报》中倡导或提高孕产妇健康意识的报道比例最高。《每日星报》（83%）和《新时代报》/《星期日时报》（69%）中大多数孕产妇健康文章采用了“人权”或“基于政策”的框架，而《星期日时报》/《泰晤士报》的文章中这一比例为41%。
在本研究纳入的朝着MDG 5处于不同发展轨迹上的三个国家中，它们报纸对孕产妇健康的报道在频率、基调及内容方面存在差异。然而，关于MDG 5的进展与孕产妇健康媒体报道的数量及类型之间的这种关联，无法得出因果结论。
