Cabrera-Nguyen E Peter, Cavazos-Rehg Patricia, Krauss Melissa, Bierut Laura J, Moreno Megan A
Department of Psychiatry, Washington University School of Medicine in St. Louis, Missouri.
Department of Pediatrics, University of Washington School of Medicine, Seattle, Washington.
J Stud Alcohol Drugs. 2016 Mar;77(2):349-53. doi: 10.15288/jsad.2016.77.349.
Twitter is among the most popular social media platforms used by young adults, yet it has been underutilized in substance use research compared with older platforms (e.g., MySpace and Facebook). We took a first step toward studying the associations between exposure to pro-alcohol- and marijuana-related content among young adults via Twitter and current heavy episodic drinking and current marijuana use, respectively.
We conducted an online survey of 587 (254 men, 333 women) Twitter users between ages 18 and 25 years in February 2014 using an online survey system that has been previously used in research on health behaviors and attitudes.
Current heavy episodic drinking was significantly associated with higher levels of exposure to pro-alcohol content. Similarly, current marijuana use was significantly associated with higher levels of exposure to pro-marijuana content.
Our findings suggest that in-depth research regarding young adults' exposure to pro-alcohol- and marijuana-related content via Twitter may provide a foundation for developing effective prevention messages on this social media platform to counter the pro-alcohol and marijuana messages.
推特是年轻人使用的最受欢迎的社交媒体平台之一,但与旧平台(如聚友网和脸书)相比,它在物质使用研究中的应用尚未得到充分利用。我们朝着研究年轻人通过推特接触与酒精和大麻相关的内容分别与当前大量饮酒和当前使用大麻之间的关联迈出了第一步。
2014年2月,我们使用一个先前用于健康行为和态度研究的在线调查系统,对587名年龄在18至25岁之间的推特用户(254名男性,333名女性)进行了在线调查。
当前大量饮酒与接触更多的与酒精相关的内容显著相关。同样,当前使用大麻与接触更多的与大麻相关的内容显著相关。
我们的研究结果表明,深入研究年轻人通过推特接触与酒精和大麻相关的内容,可能为在这个社交媒体平台上制定有效的预防信息以对抗支持酒精和大麻的信息提供基础。