School of Business, George Mason University.
McIntire School of Commerce, University of Virginia.
J Appl Psychol. 2017 Sep;102(9):1305-1316. doi: 10.1037/apl0000224. Epub 2017 Apr 10.
On-demand firms provide services for clients through a network of on-demand workers ready to complete specific tasks for a set contractual price. Given such on-demand work is defined by payment on short-term contracts with no obligation for continued employment, there is little reason to believe on-demand workers experience more than extrinsic motivation and a transactional relationship with the on-demand firm. However, using self-determination theory, we argue that to the degree that on-demand work fulfills innate psychological needs individual on-demand workers will develop intrinsic motivation, which further leads to organizational identification with the on-demand firm. Across 2 survey-based studies we find support for this path to organizational identification. This adds to the literature on motivation and identification by strengthening the link between individual needs and the individual-organizational relationship. Implications for theory and for the management of on-demand workers are discussed. (PsycINFO Database Record
按需公司通过一个按需工人网络为客户提供服务，这些工人随时准备完成特定任务，并按固定合同价格收费。鉴于这种按需工作的特点是短期合同支付，没有继续就业的义务，因此没有理由相信按需工人仅仅受到外在动机和与按需公司的交易关系的驱动。然而，我们运用自我决定理论认为，在一定程度上，按需工作满足了内在的心理需求，个体的按需工人将发展内在动机，这进一步导致他们对按需公司产生组织认同。通过两项基于调查的研究，我们发现这种通向组织认同的路径得到了支持。这为动机和认同的文献增添了内容，加强了个体需求与个体-组织关系之间的联系。讨论了对理论和对管理按需工人的意义。
