Abbass Mohammed Ali A, Keshava Hari B, Delaney Conor P
Department of General Surgery, Digestive Disease and Surgery Institute, Cleveland Clinic Foundation, Cleveland, Ohio.
Department of Colorectal Surgery, Digestive Disease and Surgery Institute, Cleveland Clinic Foundation, Cleveland, Ohio.
Clin Colon Rectal Surg. 2017 Sep;30(4):281-290. doi: 10.1055/s-0037-1604258. Epub 2017 Sep 12.
The use of Internet and social media has skyrocketed in the past decade. It did not take long until physicians realized that they could use social media as a tool for communication with patients and colleagues. Since then use of social media has exploded and the information that has become available for physicians and their patients is remarkable. In addition, because of the immediacy of the platform, messages that are incorrect or not desired can be rapidly promoted, whether deliberately or accidentally. To obtain the best use of social media, the right platform should be chosen, and this varies depending on the group one is trying to reach, and the message or visibility desired. In this article, we review the variety of options available to users.
在过去十年中，互联网和社交媒体的使用急剧增加。没过多久，医生们就意识到他们可以将社交媒体用作与患者和同事沟通的工具。从那时起，社交媒体的使用呈爆发式增长，医生及其患者所能获取的信息数量惊人。此外，由于该平台信息传播即时性的特点，无论是有意还是无意，错误或不必要的信息都可能迅速传播开来。为了充分利用社交媒体，应该选择合适的平台，这取决于目标受众群体以及期望传达的信息或获得的关注度。在本文中，我们将回顾用户可选择的各种平台。
