Arthritis Research UK Primary Care Centre, Research Institute for Primary Care & Health Sciences, Keele University, Keele, Staffordshire, United Kingdom.
School of Health and Rehabilitation, Keele University, Keele, Staffordshire, United Kingdom.
PLoS One. 2018 Jul 6;13(7):e0200184. doi: 10.1371/journal.pone.0200184. eCollection 2018.
Challenges exist in recruiting an international sample of clinicians and researchers to an online survey. Traditional recruitment methods remain relevant but issues such as narrow geographical reach, high cost and time intensity limit what can be achieved when aiming to recruit an international, multi-disciplinary sample. Internet-mediated and social media approaches to recruitment and engagement offer new, untested ways of capitalizing upon existing professional networks.
To develop, use and appraise a multi-modal recruitment strategy for an online, international survey regarding the management of shoulder pain.
Traditional recruitment methods were combined with internet-mediated recruitment methods to form a multi-modal recruitment strategy. An overview of the development of this three-month recruitment strategy is provided and the value and role of each strand of the recruitment strategy discussed.
In response to the multi-modal recruitment strategy, data was received from 565 clinicians and researchers from 31 countries (64% UK). Complete data was received from 387 respondents with no demographic differences between respondents who completed, and those who started but did not complete the survey. Over 30% of responses were received within 1 week, 50% within 4 weeks and 81% within 8 weeks.
This study shows the acceptability and international, multidisciplinary reach of a low cost multi-modal recruitment strategy for an online survey of international clinicians and researchers. Incorporating the use of social media proved to be an effective, time and resource-efficient recruitment strategy for this online survey and appeared to enhance clinician engagement. A multimodal recruitment strategy is worthy of consideration for future online surveys of clinicians and researchers.
招募国际临床医生和研究人员参与在线调查存在挑战。传统的招募方法仍然适用，但在试图招募国际多学科样本时，地理覆盖范围狭窄、成本高和时间强度等问题限制了所能达到的效果。互联网介导和社交媒体的招募和参与方式提供了利用现有专业网络的新的、未经检验的方法。
为一项关于肩部疼痛管理的在线国际调查开发、使用和评估一种多模式的招募策略。
将传统的招募方法与互联网介导的招募方法相结合，形成一种多模式的招募策略。提供了该为期三个月的招募策略的发展概述，并讨论了每种招募策略的价值和作用。
针对多模式招募策略，来自 31 个国家（64%来自英国）的 565 名临床医生和研究人员提交了数据。387 名受访者提供了完整的数据，完成和未完成调查的受访者在人口统计学上没有差异。在 1 周内收到了超过 30%的回复，在 4 周内收到了 50%的回复，在 8 周内收到了 81%的回复。
本研究表明，一种低成本的多模式在线调查招募策略对于国际临床医生和研究人员来说是可以接受的，并且具有国际和多学科的覆盖范围。证明使用社交媒体是一种有效的、节省时间和资源的在线调查招募策略，并且似乎增强了临床医生的参与度。多模式招募策略值得考虑用于未来对临床医生和研究人员的在线调查。
