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利用销售点数据研究苏格兰各社区的烟草定价情况。

Using point-of-sale data to examine tobacco pricing across neighbourhoods in Scotland.

机构信息

School of Geosciences, Univerity of Edinburgh, Edinburgh, UK

School of Geosciences, Univerity of Edinburgh, Edinburgh, UK.

出版信息

Tob Control. 2021 Mar;30(2):168-176. doi: 10.1136/tobaccocontrol-2019-055484. Epub 2020 Mar 19.

DOI:10.1136/tobaccocontrol-2019-055484
PMID:32193214
原文链接:https://pmc.ncbi.nlm.nih.gov/articles/PMC7907555/
Abstract

OBJECTIVES

To assess the geographical variation in tobacco price (cigarettes and roll-your-own (RYO) tobacco) in convenience stores across Scotland and how this relates to neighbourhood income deprivation, tobacco retail outlet density and urban/rural status.

METHODS

Tobacco price data from 124 566 shopping baskets purchased in 274 convenience stores during 1 week in April 2018 were obtained through an electronic point-of-sale system. These data were combined with neighbourhood-level measures of income deprivation, tobacco retail outlet density and urban/rural status. We examined brand price for 12 of the most popular cigarette brands and 3 RYO brands and variations in purchases by price segment; multivariable regression analysis assessed associations between area variables and tobacco price.

RESULTS

Most stores sold tobacco in all price segments. The lowest priced subvalue brands were the most popular in all neighbourhoods but were most dominant in shops in more deprived neighbourhoods. When total sales were assessed, overall purchase price varied significantly by neighbourhood income deprivation; packets of 20 cigarettes were 50 pence (5.6%) lower and RYO 34 pence (2.7%) lower among shops in the two highest income deprivation quintiles relative to the lowest. Analysis of individual brands showed that for 3 of the 12 cigarette brands considered, average prices were 12-17 pence lower in more deprived neighbourhoods with the most popular RYO brand 15 pence lower. There was limited evidence of a relationship with tobacco retail outlet density.

CONCLUSION

Across Scottish convenience stores, the purchase price of cigarettes and RYO was lower in more income-deprived neighbourhoods. The lower prices primarily reflect greater sales of cheap brands in these areas, rather than retailers reducing the prices of individual brands.

摘要

目的

评估苏格兰便利店烟草价格(香烟和自卷烟草)的地域差异,以及其与邻里收入贫困程度、烟草零售点密度和城乡状况的关系。

方法

通过电子销售点系统获取了 2018 年 4 月为期一周内在 274 家便利店购买的 124566 个购物篮的烟草价格数据。这些数据与邻里收入贫困程度、烟草零售点密度和城乡状况的衡量指标相结合。我们检查了 12 个最受欢迎的香烟品牌和 3 个自卷烟草品牌的品牌价格以及按价格段的购买变化;多元回归分析评估了区域变量与烟草价格之间的关联。

结果

大多数商店销售所有价格段的烟草。所有社区中最便宜的低价品牌最受欢迎,但在较贫困社区的商店中更为主导。当评估总销售额时,邻里收入贫困程度存在显著差异;与最低收入五分位数的商店相比,20 支装香烟的价格低了 50 便士(5.6%),自卷烟草的价格低了 34 便士(2.7%)。对个别品牌的分析表明,在所考虑的 12 个香烟品牌中,有 3 个品牌的平均价格在贫困程度较高的社区中低 12-17 便士,最受欢迎的自卷烟草品牌低 15 便士。烟草零售点密度与价格之间的关系证据有限。

结论

在苏格兰的便利店中,香烟和自卷烟草的购买价格在收入较低的社区中较低。较低的价格主要反映了这些地区廉价品牌的销售增加,而不是零售商降低了个别品牌的价格。

https://cdn.ncbi.nlm.nih.gov/pmc/blobs/cbbe/7907555/487227c36917/tobaccocontrol-2019-055484f01.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/cbbe/7907555/487227c36917/tobaccocontrol-2019-055484f01.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/cbbe/7907555/487227c36917/tobaccocontrol-2019-055484f01.jpg

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