Nájera-Sánchez Juan-José, Ortiz-de-Urbina-Criado Marta, Mora-Valentín Eva-María
Facultad de Ciencias Jurídicas y Sociales, Universidad Rey Juan Carlos, Madrid, Spain.
Front Psychol. 2020 Sep 25;11:588648. doi: 10.3389/fpsyg.2020.588648. eCollection 2020.
Value co-creation has become a very important topic in several disciplines. It is observed that value co-creation has been analyzed mainly from a perspective of marketing or services. The interest of studying value co-creation in relation to innovation is growing but there are no previous literature reviews that focus on the literature that studies value co-creation from a technology and innovation management perspective. The present research aims to close this gap. This research has two aims. First, we make a descriptive analysis of the evolution of documents published from 2004 to 2020. We analyze the main journals and identify the most prolific authors. In addition, we observe collaborative behavior at three different levels - country, institution, and author. Second, we determine the content structure of this literature through a bibliographic coupling analysis, and characterize the resulting groups. As a result of this analysis, we describe eleven thematic groups and characterize them through different metrics. Based on these metrics and the previous analysis, we classify and explain the studies about co-creation in the technology and innovation management field. We obtained three research streams: open innovation, consumer-centric analysis, and service ecosystem and service innovation, and two new trends: servitization and the sharing economy.
价值共创已成为多个学科中非常重要的话题。可以观察到，价值共创主要是从营销或服务的角度进行分析的。与创新相关的价值共创研究兴趣正在增加，但之前没有专注于从技术和创新管理角度研究价值共创文献的综述。本研究旨在填补这一空白。本研究有两个目标。首先，我们对2004年至2020年发表的文献演变进行描述性分析。我们分析主要期刊并确定最多产的作者。此外，我们观察国家、机构和作者三个不同层面的合作行为。其次，我们通过文献耦合分析确定该文献的内容结构，并对所得的组进行特征描述。作为该分析的结果，我们描述了11个主题组，并通过不同指标对其进行特征描述。基于这些指标和之前的分析，我们对技术和创新管理领域中关于共创的研究进行分类和解释。我们获得了三个研究流派：开放式创新、以消费者为中心的分析以及服务生态系统与服务创新，以及两个新趋势：服务化和共享经济。
