Institute for Social Marketing and Health, University of Stirling, Stirling FK9 4LA, UK.
School of Social and Political Sciences, University of Glasgow, Glasgow G12 8QQ, UK.
Int J Environ Res Public Health. 2020 Nov 15;17(22):8449. doi: 10.3390/ijerph17228449.
The COVID-19 pandemic led to unprecedented restrictions on people's movements and interactions, as well as the cancellation of major sports events and social activities, directly altering the gambling landscape. There is urgent need to provide regulators, policy makers and treatment providers with evidence on the patterns and context of gambling during COVID-19 and its aftermath. This protocol describes a study addressing the following three questions: (1) How has COVID-19 changed gambling practices and the risk factors for, and experience of, gambling harms? (2) What is the effect of COVID-19 on gambling marketing? (3) How has COVID-19 changed high risk groups' gambling experiences and practices? This mixed-method study focuses on two groups, namely young adults and sports bettors. In workpackage-1, we will extend an existing longitudinal survey of gambling in young adults (aged 16-24 years) (first wave conducted June-August 2019), adding COVID-19-related questions to the second wave (July-August 2020) and extending to a third wave in 2021; and undertake a survey of sports bettors in the UK (baseline = 4000, ~July-August 2020), with follow-ups in ~October-November 2020 and ~February-March 2021. In workpackage-2, we will examine changes in expenditure on paid-for gambling advertising from January 2019 to July 2021 and undertake a mixed-method content analysis of a random sample of paid-for gambling advertising ( ~ 200) and social media marketing ( ~ 100) during the initial COVID-19 "lockdown". Workpackage-3 will involve qualitative interviews with a purposive sample of (a) young adults (aged 18-24 years) and (b) sports bettors.
新冠疫情导致人们的行动和互动受到前所未有的限制,重大体育赛事和社交活动被取消,直接改变了博彩格局。现在迫切需要向监管机构、政策制定者和治疗提供者提供有关新冠疫情期间及之后赌博模式和背景的证据。本方案描述了一项研究,旨在回答以下三个问题:(1) 新冠疫情如何改变了赌博行为以及赌博危害的风险因素和体验?(2) 新冠疫情对赌博营销有什么影响?(3) 新冠疫情如何改变高风险群体的赌博体验和行为?这项混合方法研究集中在两个群体,即年轻人和体育博彩者。在工作方案 1 中,我们将在现有的一项关于年轻人(16-24 岁)赌博的纵向调查(第一波调查于 2019 年 6 月至 8 月进行)中加入新冠疫情相关问题,在第二波调查(2020 年 7 月至 8 月)和 2021 年的第三波调查中进行扩展;并对英国的体育博彩者进行调查(基线=4000,约 2020 年 7 月至 8 月),在 2020 年 10 月至 11 月和 2021 年 2 月至 3 月进行后续调查。在工作方案 2 中,我们将审查 2019 年 1 月至 2021 年 7 月期间付费赌博广告支出的变化,并对新冠疫情“封锁”初期随机抽取的付费赌博广告(约 200 个)和社交媒体营销(约 100 个)进行混合方法内容分析。在工作方案 3 中,将对(a)年轻人(18-24 岁)和(b)体育博彩者进行有针对性抽样的定性访谈。