Dos Harada-Padermo Samara Santos, Merlo Thais Cardoso, Soletti Izabella, Saldaña Erick
Departamento de Agroindústria, Alimentos e Nutrição, Escola Superior de Agricultura "Luiz de Queiroz", Universidade de São Paulo, Av. Pádua Dias 11, Piracicaba, São Paulo 13418-900 Brazil.
Facultad de Ingeniería Agroindustrial, Universidad Nacional de Moquegua (UNAM), Prolongación Calle Ancash s/n, Moquegua, 18001 Peru.
J Food Sci Technol. 2021 Feb;58(2):586-594. doi: 10.1007/s13197-020-04571-7. Epub 2020 Jun 16.
Due to their practicality and convenience, consumption of snack foods has grown among the Brazilian population. At the same time, the demand for healthier products continues to grow, as today's consumers are increasingly concerned about their health and well-being. To meet this demand, traditional products have been reformulated to achieve a healthier nutritional profile. In this context, the aim of this study was to understand the sensory and hedonic perception of Brazilian consumers toward salty snacks. Sixty-one consumers answered a Check-all-that-apply (CATA) questionnaire, followed by an acceptance test and an attitudinal questionnaire. Four traditional salty snacks and one fit snack were sampled. The results showed that both the fit snack and the traditional snacks were well accepted by consumers. According to CATA questionnaire, the samples presented a completely different sensory profile, describing their ideal snack as: crispy, homogeneous, little cheese aroma, corn flavor, sweet residual taste and little salty taste. In addition, the attitudinal questionnaire indicated that consumers want products that bring health benefits, while maintaining their pleasant flavor and affordable price. These findings highlight that understanding consumers' desires can help new products succeed in the marketplace and also aid in marketing strategies to be used.
由于其实用性和便利性，休闲食品在巴西人群中的消费量有所增长。与此同时，对更健康产品的需求持续增长，因为如今的消费者越来越关注自身健康和幸福。为满足这一需求，传统产品已进行重新配方以实现更健康的营养成分。在此背景下，本研究的目的是了解巴西消费者对咸味零食的感官和享乐感知。61名消费者回答了多项选择（CATA）问卷，随后进行了接受度测试和态度问卷。对四种传统咸味零食和一种健康零食进行了抽样。结果表明，健康零食和传统零食都受到消费者的广泛接受。根据CATA问卷，这些样品呈现出完全不同的感官特征，将他们理想的零食描述为：酥脆、均匀、奶酪香气少、玉米味、甜味余味和咸味少。此外，态度问卷表明，消费者希望产品具有健康益处，同时保持其宜人的风味和实惠的价格。这些发现突出表明，了解消费者的需求有助于新产品在市场上取得成功，也有助于制定营销策略。
