Saint Joseph's University, Philadelphia, PA, USA.
Children's Hospital of Philadelphia, Philadelphia, PA, USA.
Transl Behav Med. 2021 Sep 15;11(9):1699-1707. doi: 10.1093/tbm/ibab038.
Sleep problems are prevalent in early childhood, with the majority of caregivers desiring to change something about their child's sleep. Quality-assured education and resources are needed to be related to infant and toddler sleep. This article describes the development and dissemination of a global consumer health information website (http://www.babysleep.com) by the Pediatric Sleep Council to provide publicly accessible evidence-based information and resources for caregivers and practitioners. The website includes sleep health-related information and resources. Three phases, including the launch, social media strategy, and search engine optimization, for promotion and dissemination of the site was implemented. Analysis of dissemination indicates exponential growth of the site since its launch. With access across the globe, the site has developed from its inception into a widely-used resource, with over 800,000 users from around the world (99% of countries).
睡眠问题在婴幼儿中很常见，大多数照顾者都希望改变孩子的睡眠习惯。需要有经过质量保证的教育和资源来了解婴儿和幼儿的睡眠。本文描述了儿科睡眠委员会为向照顾者和从业者提供公开获取的基于证据的信息和资源，开发和传播一个全球性的消费者健康信息网站（http://www.babysleep.com）的情况。该网站包含与睡眠健康相关的信息和资源。该网站的推广和传播经历了启动、社交媒体策略和搜索引擎优化三个阶段。对传播情况的分析表明，该网站自推出以来呈指数级增长。由于可以在全球范围内访问，该网站从一开始就发展成为一个广泛使用的资源，来自世界各地的用户超过 80 万（99%的国家）。
