Cutshall Hannah, Hattaway Reagan, Singh Nikhi P, Rais-Bahrami Soroush, McCleskey Brandi
School of Medicine, University of Alabama, Birmingham, AL, USA.
Department of Urology, University of Alabama, Birmingham, AL, USA.
Acad Pathol. 2021 Mar 25;8:23742895211002783. doi: 10.1177/23742895211002783. eCollection 2021 Jan-Dec.
On May 11, 2020, the Association of American Medical Colleges released recommendations discouraging in-person activities for away rotations and mandating virtual-only residency recruitment interviews. This paper focuses on how residency programs have attempted to adjust to this vastly different application cycle by using social media to reach their applicants. A total of 138 programs were identified through the Electronic Residency Application Services. The presence of Departmental/Residency program Twitter, Instagram, and Facebook as well as web pages offering virtual opportunities was recorded for each program on October 30, 2020. A total of 132 social media accounts were found; the majority of which were on Twitter, while fewer were on Instagram and Facebook. All 138 pathology residency programs had websites. Sixteen (11.5%) of those advertised virtual open houses and 2 (1.4%) advertised virtual subinternships; social media were more often used for advertisement of these virtual experiences. A total of 58 open house opportunities were advertised on Twitter, 21 on Instagram, and 20 on Facebook. Innovative virtual subinternships ranging from 2 to 4 weeks were developed, but only represented 6% of the usual 126 away rotations available. Pathology programs across the country utilized websites and social media as a method of communication to interact with applicants as part of the #Path2Path in 2020 and to provide virtual opportunities in preparation for a drastically different recruitment cycle.
2020年5月11日，美国医学院协会发布了相关建议，不鼓励开展线下的轮转实习活动，并规定住院医师招聘面试只能采用线上形式。本文重点关注住院医师培训项目如何通过利用社交媒体与申请者取得联系，从而尝试适应这个截然不同的申请周期。通过电子住院医师申请服务共识别出138个项目。2020年10月30日，记录了每个项目的科室/住院医师培训项目在推特、照片墙和脸书上的账号情况，以及提供线上机会的网页情况。共发现132个社交媒体账号；其中大部分在推特上，而在照片墙和脸书上的较少。所有138个病理学住院医师培训项目都有网站。其中16个（11.5%）宣传了线上开放日，2个（1.4%）宣传了线上短期实习；社交媒体更常用于宣传这些线上体验。推特上共宣传了58个开放日机会，照片墙上宣传了21个，脸书上宣传了20个。开发了时长从2周到4周不等的创新性线上短期实习项目，但仅占通常126个线下轮转实习机会的6%。2020年，全国各地的病理学项目利用网站和社交媒体作为沟通方式，与申请者互动，作为“#Path2Path”活动的一部分，并提供线上机会，为截然不同的招聘周期做准备。
