公共卫生问题上的慈善不当行为损害提供帮助的意愿。
Charity Misconduct on Public Health Issues Impairs Willingness to Offer Help.
机构信息
Guangdong Provincial Key Laboratory of Social Cognitive Neuroscience and Mental Health, Department of Psychology, Sun Yat-Sen University, Guangzhou 510006, China.
出版信息
Int J Environ Res Public Health. 2021 Dec 10;18(24):13039. doi: 10.3390/ijerph182413039.
Charity organizations positively impact our societies but charity misconduct impairs people's willingness to contribute to charity and functional health systems on public health issues. This study investigates the impact of charity misconduct on people's willingness to offer help on public health issues and possible ways of reducing the negative impact brought by charity misconduct news through four studies ( = 1269). Results showed that charity misconduct on public health issues significantly reduced individuals' willingness to offer help via both the charity involved with the misconduct and any charity they prefer (Study 1 and 2). Furthermore, news on charity misconduct reduced people's general willingness to help in contexts that did not involve charity (Study 3). Finally, presenting charity nonmisconduct news after charity misconduct news increases individuals' willingness to offer help via the nonmisconduct charity (Study 4), suggesting a potential way to nudge people to provide help in the fight against the negative impact brought by charity misconduct news. The findings show the backfire of reporting charity misconduct news and have important implications for potential ways to facilitate people to offer help.
慈善组织对我们的社会有积极的影响，但慈善不当行为会损害人们向慈善事业和公共卫生问题上的功能性卫生系统捐款的意愿。本研究通过四项研究（n=1269）调查了慈善不当行为对人们在公共卫生问题上提供帮助的意愿的影响，以及通过慈善不当行为新闻可能减少负面影响的方法。结果表明，慈善不当行为会显著降低个人通过涉及不当行为的慈善机构和他们喜欢的任何慈善机构提供帮助的意愿（研究 1 和 2）。此外，慈善不当行为的新闻会降低人们在不涉及慈善机构的情况下提供帮助的一般意愿（研究 3）。最后，在慈善不当行为新闻之后呈现慈善无不当行为新闻会增加人们通过无不当行为慈善机构提供帮助的意愿（研究 4），这表明了一种潜在的方法，可以促使人们在应对慈善不当行为新闻带来的负面影响方面提供帮助。这些发现表明了报道慈善不当行为新闻的适得其反，并对促进人们提供帮助的潜在方法具有重要意义。
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