Centre for Design Innovation, Swinburne University of Technology, Hawthorn, VIC, Australia.
School of Computer, Data and Mathematical Sciences, Western Sydney University, Penrith, NSW, Australia.
Front Public Health. 2021 Dec 17;9:787994. doi: 10.3389/fpubh.2021.787994. eCollection 2021.
Although research has been done on considering YouTube for dissuading and encouraging unhealthy behaviours such as smoking, less focus has been placed on its role in quitting or cutting down alcohol. This study aims to analyse the alcohol cessation videos available and accessible on YouTube to gain a more in-depth insight into the ways that YouTube as a platform is being used to persuade with relation to alcohol cessation. We systematically searched for content on YouTube related to alcohol cessation and these videos were analysed and evaluated for the format, themes, specific alcohol cessation advice, and uploader. The results demonstrated that the collected alcohol cessation videos included a fairly even presence of the themes of discussing the negative impacts of alcohol and the benefits of quitting or staying away from it. At the same time, however, we found the videos were not sourced from professional institutions, such as government or anti-alcohol misuse non-government organisations. More research is needed to investigate utilising YouTube to support those looking to quit or cut down alcohol.
尽管已经有研究关注 YouTube 在劝阻和鼓励吸烟等不健康行为方面的作用，但对于其在戒酒或减少饮酒方面的作用关注较少。本研究旨在分析 YouTube 上可用的和可访问的戒酒视频，以更深入地了解作为一个平台，YouTube 如何被用于与戒酒相关的说服。我们系统地在 YouTube 上搜索与戒酒相关的内容，对这些视频进行了分析和评估，内容涉及格式、主题、具体的戒酒建议和上传者。结果表明，收集到的戒酒视频中包含了相当均衡的讨论酒精的负面影响以及戒酒或远离酒精的好处的主题。然而，同时我们发现这些视频并非来自专业机构，如政府或反酗酒滥用的非政府组织。需要进一步研究如何利用 YouTube 来支持那些希望戒酒或减少饮酒的人。
