Bok Stephen, Martin Daniel E, Acosta Erik, Lee Maria, Shum James
Department of Marketing, College of Business and Economics, California State University East Bay, United States.
Department of Management, College of Business and Economics, California State University East Bay, United States.
Transp Res Interdiscip Perspect. 2022 Mar;13:100538. doi: 10.1016/j.trip.2022.100538. Epub 2022 Jan 7.
COVID-19 is a highly contagious disease that killed hundreds of thousands of people and crippled the tourism industry. Despite potential death, many people resumed life as if there was no pandemic. The obscure nature of diseases and overly optimistic beliefs about personal health fostered a unique COVID-19 cavalier phenomenon. These people professed, "It's just like the flu." Many engaged in passive (e.g., ignoring mask policies) and active (e.g., COVID parties) behaviors that risked exposure, believing it will generate safe immunity. The COVID-19 cavalier believe they are invulnerable to major adverse complications and communal exposure results in immunity. Identifying and understanding caviler individuals will help control the spread of diseases and reopen society for tourism. The design and validation of the 9-item COVID-19 cavalier scale (CCS) provided a tool for researchers to study these individuals. The economical measure demonstrated discriminant validity with practical public health traveling implications.
新冠病毒病是一种极具传染性的疾病,它导致数十万人死亡,并使旅游业陷入瘫痪。尽管存在死亡风险,但许多人仍像没有疫情一样继续生活。疾病的隐匿性以及对个人健康过度乐观的信念催生了一种独特的新冠病毒病满不在乎现象。这些人宣称:“这就跟流感一样。”许多人采取了有感染风险的被动行为(如无视口罩政策)和主动行为(如新冠派对),认为这样会产生安全的免疫力。那些对新冠病毒病满不在乎的人认为自己不会出现严重的不良并发症,而且群体接触会产生免疫力。识别和了解这些满不在乎的人将有助于控制疾病传播,并重新开放社会以恢复旅游业。9项新冠病毒病满不在乎量表(CCS)的设计与验证为研究人员研究这些人提供了一种工具。这一经济实用的测量方法显示出具有实际公共卫生旅行意义的区分效度。