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物品与活动的真实性：遗产及非遗产旅游景点虚拟现实体验满意度的决定因素

Authenticity in Objects and Activities: Determinants of Satisfaction with Virtual Reality Experiences of Heritage and Non-Heritage Tourism Sites.

作者信息

Nam Kichan, Dutt Christopher S, Baker Jeff

机构信息

School of Business Administration, American University of Sharjah, Sharjah, United Arab Emirates.

Al Rayyan International University College, Doha, Qatar & Emirates Academy of Hospitality Management, Dubai, United Arab Emirates.

出版信息

Inf Syst Front. 2023;25(3):1219-1237. doi: 10.1007/s10796-022-10286-1. Epub 2022 May 23.

DOI:10.1007/s10796-022-10286-1
PMID:35633932
原文链接:https://pmc.ncbi.nlm.nih.gov/articles/PMC9125549/
Abstract

Virtual Reality (VR) is becoming an increasingly important technology in a host of industries, including tourism. VR can provide virtual experiences before, during, or in lieu of real-world visits to tourism sites. Hence, providing authentic experiences is essential to satisfy guests with the site and technology. This study analyzes survey data using PLS to identify the determinants of satisfaction with non-immersive VR experiences of heritage and non-heritage tourism sites. Results from 193 subjects reveal the linkages between system quality, object-related authenticity, activity-related authenticity, and presence, as well their relationship with satisfaction.

摘要

虚拟现实（VR）在包括旅游业在内的众多行业中正变得越来越重要。VR可以在实际参观旅游景点之前、期间或代替实际参观提供虚拟体验。因此，提供真实的体验对于让游客对景点和技术感到满意至关重要。本研究使用偏最小二乘法（PLS）分析调查数据，以确定对遗产和非遗产旅游景点的非沉浸式VR体验满意度的决定因素。193名受试者的结果揭示了系统质量、与对象相关的真实性、与活动相关的真实性和临场感之间的联系，以及它们与满意度的关系。

https://cdn.ncbi.nlm.nih.gov/pmc/blobs/2950/9125549/0888c3f2fadb/10796_2022_10286_Fig2_HTML.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/2950/9125549/c426b46c6cf8/10796_2022_10286_Fig1_HTML.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/2950/9125549/0888c3f2fadb/10796_2022_10286_Fig2_HTML.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/2950/9125549/c426b46c6cf8/10796_2022_10286_Fig1_HTML.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/2950/9125549/0888c3f2fadb/10796_2022_10286_Fig2_HTML.jpg

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