Fisher Harriet, Chantler Tracey, Mounier-Jack Sandra, Audrey Suzanne
National Institute for Health Research Health Protection Research Unit in Behavioural Science and Evaluation, University of Bristol, Bristol, UK.
Population Health Sciences, Bristol Medical School, University of Bristol, Bristol, UK.
Health Educ J. 2022 Aug;81(5):513-528. doi: 10.1177/00178969221092135. Epub 2022 Apr 14.
To undertake a content analysis of human papillomavirus (HPV) vaccine communication materials available to young people.
Content analysis.
Majority English-speaking countries.
Between March and April 2020, a web engine was utilised to search for and retrieve relevant communication materials. Content analysis was used to describe how the following key issues were covered: (1) side effects, (2) safety, (3) practicalities related to receiving the HPV vaccine and (4) gender-specific information.
A total of 44 separate communication materials were retrieved, predominantly videos, webpages and leaflets. There was a focus on mild side effects of the vaccine (43.2%), with less frequent reference being made to moderate or serious side effects (22.7%). Reassurance concerning the safety profile of vaccine was communicated by referencing the widespread use of the HPV vaccine (31.8%). Information regarding formal criteria for entry into the vaccination programme emphasised country-specific eligibility criteria (59.1%), the setting in which vaccination was offered (38.6%) and the number of doses required (38.6%). Content intended to improve young people's experiences of receiving the HPV vaccine was less often provided (22.7%). Gender-specific content usually related to specific HPV-related diseases (52.3%) and/or the availability of cervical cancer screening programmes (52.3%).
A variety of different communication tools were retrieved encompassing a wide variety of formats and content, reflective of different vaccination programmes and the varied priorities of organisations producing the materials. Findings will inform the co-production of a tailored educational package to improve access to information by populations of young people identified as having lower HPV vaccine uptake.
对面向年轻人的人乳头瘤病毒（HPV）疫苗宣传材料进行内容分析。
内容分析。
主要为英语国家。
2020年3月至4月期间，利用网络引擎搜索并检索相关宣传材料。采用内容分析来描述以下关键问题的涵盖情况：（1）副作用，（2）安全性，（3）接种HPV疫苗的实际情况，以及（4）针对性别信息。
共检索到44份独立的宣传材料，主要是视频、网页和传单。重点关注疫苗的轻微副作用（43.2%），提及中度或严重副作用的频率较低（22.7%）。通过提及HPV疫苗的广泛使用来传达对疫苗安全性的保证（31.8%）。关于纳入疫苗接种计划的正式标准的信息强调了特定国家的资格标准（59.1%）、提供疫苗接种的场所（38.6%）以及所需的剂量数（38.6%）。旨在改善年轻人接种HPV疫苗体验的内容较少提供（22.7%）。针对性别的内容通常与特定的HPV相关疾病（52.3%）和/或宫颈癌筛查计划的可用性（52.3%）有关。
检索到了各种不同的宣传工具，涵盖了广泛的形式和内容，反映了不同的疫苗接种计划以及制作材料的组织的不同优先事项。研究结果将为共同制作一个量身定制的教育包提供信息，以改善被确定为HPV疫苗接种率较低的年轻人群体获取信息的情况。
