巴基斯坦牙科从业者用于专业目的的社交媒体使用情况评估——一项横断面研究。

Evaluation of Social Media Usage by Dental Practitioners of Pakistan for Professional Purposes - A Cross-Sectional Study.

作者信息

Ghandhi Dinaz, Bodani Nikita, Lal Abhishek, Maqsood Afsheen, Ahmed Naseer, Basha Sakeenabi, Assiry Ali A, Heboyan Artak, Karobari Mohmed Isaqali

机构信息

Department of Oral and Maxillofacial Surgery, Altamash Institute of Dental Medicine, Karachi, Sindh, Pakistan.

Department of Oral Pathology, Bahria University Dental College, Karachi, Sindh, Pakistan.

出版信息

Clin Cosmet Investig Dent. 2022 Aug 10;14:245-252. doi: 10.2147/CCIDE.S374111. eCollection 2022.

DOI:10.2147/CCIDE.S374111

PMID:35975279

原文链接:https://pmc.ncbi.nlm.nih.gov/articles/PMC9375972/

Abstract

BACKGROUND

In the past couple of years, the use of social media has been on a tremendous rise with greater attention in the field of healthcare, including dentistry. The use of social media for professional purposes is emphasized as unprofessional use can be detrimental. This study aims to evaluate the use of social media by dentists for professional purposes.

MATERIALS AND METHODS

This cross-sectional study was carried out between December 2021 and March 2022. An online questionnaire was formulated using Google Forms and distributed to the dental professionals through various social media platforms such as Twitter©, Facebook©, Instagram©, Snapchat©, WhatsApp©, and Email©. The questionnaire consisted of two parts: demographic characteristics and questions about the use of social media for professional purposes. For data analysis, SPSS version 25.0 was used, where a multiple linear regression test was used to compare the responses of the participants with their demographic characteristics. A p-value of ≤0.05 was considered to be statistically significant.

RESULTS

A total of 404 dentists participated in this study with a response rate of 89.7%. The majority of the 276 (68.3%) dentists believed to have a professional account to use social media for professional purposes. Most of the 280 (69.3%) dentists agreed social media improved knowledge and communication skills with the patients. About 248 (61.4%) dentists considered the use of social media for general purposes during clinical hours led to wastage of time. About 160 (39.6%) dentists considered connecting with patients on social media to be inappropriate.

CONCLUSION

The use of social media is on the rise at a tremendous rate in different fields of work, including dentistry. Social media is a great tool for dentists to help expand and grow their clinical practice. However, the professional use and ethics whilst using social media should be considered by the dentists.

摘要

背景

在过去几年中，社交媒体的使用急剧增加，在医疗保健领域（包括牙科）受到了更多关注。强调将社交媒体用于专业目的，因为非专业使用可能有害。本研究旨在评估牙医将社交媒体用于专业目的的情况。

材料与方法

本横断面研究于2021年12月至2022年3月进行。使用谷歌表单制定了一份在线问卷，并通过各种社交媒体平台（如推特©、脸书©、照片墙©、阅后即焚©、瓦次普©和电子邮件©）分发给牙科专业人员。问卷由两部分组成：人口统计学特征以及关于将社交媒体用于专业目的的问题。数据分析使用SPSS 25.0版本，其中多元线性回归测试用于比较参与者的回答与其人口统计学特征。p值≤0.05被认为具有统计学意义。

结果

共有404名牙医参与了本研究，回复率为89.7%。276名（68.3%）牙医中的大多数认为拥有专业账户以将社交媒体用于专业目的。280名（69.3%）牙医中的大多数同意社交媒体提高了与患者的知识和沟通技巧。约248名（61.4%）牙医认为在临床工作时间将社交媒体用于一般目的会导致时间浪费。约160名（39.6%）牙医认为在社交媒体上与患者建立联系不合适。