Onjewu Adah-Kole Emmanuel, Hussain Sundas, Haddoud Mohamed Yacine
Newcastle Business School, Northumbria University, Newcastle upon Tyne, UK.
Nottingham Business School, Nottingham Trent University, Nottingham, UK.
Inf Syst Front. 2022;24(4):1209-1221. doi: 10.1007/s10796-022-10342-w. Epub 2022 Oct 15.
Scholars have extolled e-commerce as a pathway for sustaining firm operations in the unique circumstances of COVID-19. To add crisis time evidence to the body of work, and based on World Bank Enterprise Survey data, this inquiry interrogates 249 small manufacturing firms in Italy by examining the effect of e-commerce on (1) resilience, (2) direct exports and (3) indirect exports. The results show that while e-commerce has a positive impact on direct exports, a negative influence is recorded on indirect exports. Besides, e-commerce significantly increases resilience which, in turn, accelerates direct exports. However, resilience is found to have a trivial influence on indirect exporting. Furthermore, held as a constant, firm size demonstrates a significant and positive effect on direct and indirect exports. These fresh findings prompt implications for understanding the correlates of e-commerce, resilience and export behaviour. Practically, there are salient insights for stakeholders engaged in reviving small manufacturers' exports for a speedy post COVID-19 recovery in Italy.
学者们称赞电子商务是在新冠疫情这一特殊情况下维持企业运营的一条途径。为了给这一研究领域增添危机时期的证据，基于世界银行企业调查数据，本研究通过考察电子商务对（1）恢复力、（2）直接出口和（3）间接出口的影响，对意大利的249家小型制造企业进行了调查。结果表明，虽然电子商务对直接出口有积极影响，但对间接出口有负面影响。此外，电子商务显著提高恢复力，而恢复力反过来又加速直接出口。然而，恢复力对间接出口的影响微乎其微。此外，在保持不变的情况下，企业规模对直接和间接出口有显著的正向影响。这些新发现对理解电子商务、恢复力和出口行为之间的关联具有启示意义。实际上，对于参与重振意大利小型制造商出口以实现新冠疫情后快速复苏的利益相关者来说，有一些显著的见解。
