Aesthet Surg J. 2023 Aug 17;43(9):1036-1045. doi: 10.1093/asj/sjad072.
Cosmetic surgery is a large portion of practice revenue for many plastic surgeons, and therefore understanding the economic principles of pricing is critical. Although national averages provide a starting point for price determination, they may not reflect specific economic factors. Over the last decade, publicly reported pricing for cosmetic surgery has increased in prevalence, improving price transparency for patients and surgeons alike.
This study aims to compare publicly reported prices to national cosmetic surgery averages and identify variables that have the greatest impact on price determination.
An Internet search was performed with the term "cosmetic surgery, price" for practices that publicly reported cosmetic surgery prices. Publicly reported prices were compared to national averages generated from The Aesthetic Society's Aesthetic Society Plastic Surgery National Databank Statistics. The impact of regional prices, practice type, and surgeon accreditation were analyzed for the most popular cosmetic surgery procedures.
Sixty-six practices were identified that reported cosmetic surgery pricing information. Publicly reported prices were significantly higher for all surgical procedures except nipple procedures, excision of (excess) skin, fat grafting, fat harvest, and lip enhancement. Facility/operating room fees (n = 38) and anesthesia fees (n = 34) were the most common components included in a price, after surgeons' fees (n = 66). A significant price difference was appreciated when separating practices by region for all procedures except breast augmentation (P = .074) and liposuction (P = .088).
Publicly reported prices provide greater insight than national averages into specific pricing factors and strategies that can be employed when setting surgical prices.
对于许多整形外科医生来说，美容手术是其业务收入的重要组成部分，因此了解定价的经济原则至关重要。尽管全国平均价格为价格确定提供了一个起点，但它们可能无法反映特定的经济因素。在过去的十年中，公开报道的整容手术价格越来越普遍，这提高了患者和外科医生的价格透明度。
本研究旨在将公开报告的价格与全国整容手术的平均价格进行比较，并确定对价格确定影响最大的变量。
通过在互联网上搜索“整容手术，价格”，对公开报告整容手术价格的实践进行了搜索。将公开报告的价格与美国美容外科学会（The Aesthetic Society）的美容外科学会全国数据库统计数据生成的全国平均价格进行了比较。分析了区域价格、实践类型和外科医生认证对最受欢迎的整容手术程序的影响。
确定了 66 家报告整容手术定价信息的实践。除了乳头手术、切除（多余）皮肤、脂肪移植、脂肪提取和唇部增强外，所有手术程序的公开报告价格都明显更高。设施/手术室费用（n = 38）和麻醉费用（n = 34）是除外科医生费用（n = 66）之外最常见的价格组成部分。除隆胸术（P =.074）和吸脂术（P =.088）外，所有手术程序按地区划分时，实践之间的价格差异明显。
与全国平均价格相比，公开报告的价格提供了更多有关特定定价因素和策略的深入了解，这些因素和策略可用于确定手术价格。
