患者满意度作为牙科诊所患者对牙医忠诚度的决定因素

Patient Satisfaction as a Determinant of Patient Loyalty to the Dentist in Dental Clinics.

作者信息

El Dalatony Mervat M, Alshareef Rahaf I, Alkahtani Abeer R, Alhajri Shahad M, Alhumaidany Turki M, AlQarni Waleed A, Almuaddi Afnan M, Aldossary Mohammed S

机构信息

General Directorate of Research and Studies, Ministry of Health, Riyadh, Saudi Arabia.

Public Health & Community Medicine Department, Faculty of Medicine, Menoufia University, Shebin Elkom, Egypt.

出版信息

J Patient Exp. 2023 Apr 2;10:23743735231166506. doi: 10.1177/23743735231166506. eCollection 2023.

Abstract

The aim of this study was to investigate the impact of patient satisfaction with a dentist on their loyalty to that dentist in Saudi Ministry of Health dental clinics. Retrospective data were recruited from the patient experience program (Press Ganey Survey) during the first half of 2022. Descriptive statistical analysis, Pearson correlation coefficient (), and multiple linear regression models were used to assess the impact on loyalty to that dentist. Among the 964 respondents who submitted their responses to the survey, the highest mean satisfaction score was for the item concerning the good listening of the dentist to the patient (3.86 of 5; 77.2%). There was a highly significant correlation between each item related to the dentist and the likelihood of the patient to recommend a certain dentist to others "that is, patient loyalty" (< .001). The highest predictor of patient loyalty to his dentist was the dentist's explanation of the treatment options to his patient (: 8.632, < .001). Dentists have a crucial role to play in boosting patient satisfaction and thereby patient loyalty.

摘要

本研究的目的是调查沙特阿拉伯卫生部牙科诊所患者对牙医的满意度对其对该牙医忠诚度的影响。回顾性数据来自2022年上半年的患者体验项目(Press Ganey调查)。采用描述性统计分析、Pearson相关系数()和多元线性回归模型来评估对该牙医忠诚度的影响。在964名提交调查问卷回复的受访者中,关于牙医认真倾听患者意见这一项目的平均满意度得分最高(满分5分,得分为3.86分;占77.2%)。与牙医相关的每个项目与患者向他人推荐特定牙医的可能性(即患者忠诚度)之间存在高度显著的相关性(< .001)。患者对其牙医忠诚度的最强预测因素是牙医向患者解释治疗方案(:8.632,< .001)。牙医在提高患者满意度从而提升患者忠诚度方面起着至关重要的作用。

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