School of Management, Guangzhou Huashang College, Guangzhou, 511300, China.
School of Accounting and Finance, Xi'an Peihua University, Xi'an, 710125, China.
Environ Sci Pollut Res Int. 2023 Jun;30(29):73321-73334. doi: 10.1007/s11356-023-27254-0. Epub 2023 May 15.
This study investigates tourism growth with the role of green digital technologies and green human resource management (GHRM) in China. We applied a fuzzy analysis technique using the 130 Chinese tourism SMEs that use digital technology. The study results declared that digitalization in tourism increases automation in both the process and the final product, raising demand and quality. Moreover, green digital technologies are significant in agile innovation and tourism growth. The study's results extended that green HRM practices have a significant role in Chinese SMEs developing agile innovation, tourism growth, and green digital innovation. These findings were confirmed by using fuzzy robustness tools. The study proposes to achieve SDGs in China's tourism industry using primitive measures to enhance tourism growth and agile innovation based on green HRM practices and green digital technologies. Such prudent measures suggested improving green digital technologies in the Chinese tourism industry for tourism growth and agile innovation maximization.
本研究探讨了在中国绿色数字技术和绿色人力资源管理(GHRM)作用下的旅游业增长。我们应用了模糊分析技术,使用了 130 家使用数字技术的中国旅游中小企业。研究结果表明,旅游业的数字化提高了过程和最终产品的自动化水平,提高了需求和质量。此外,绿色数字技术在敏捷创新和旅游业增长方面具有重要意义。研究结果还表明,绿色人力资源管理实践在中国中小企业发展敏捷创新、旅游增长和绿色数字创新方面发挥着重要作用。这些发现得到了模糊稳健性工具的验证。本研究建议通过原始措施在中国旅游业实现可持续发展目标,以绿色人力资源管理实践和绿色数字技术为基础,提高旅游增长和敏捷创新。这些谨慎的措施建议提高中国旅游业的绿色数字技术,以实现旅游增长和敏捷创新的最大化。