Decision Neuroscience Unit, Li Ka Shing Institute, University of Toronto, Toronto, Canada.
Division of Neurology, Department of Medicine, St. Michael's Hospital, University of Toronto, 55 Queen St E, Toronto, ON, M5C 1R6, Canada.
J Neurol. 2023 Aug;270(8):4096-4102. doi: 10.1007/s00415-023-11743-w. Epub 2023 May 18.
The wide availability of social media (SM) has revolutionized human interactions and education in different settings (e.g., household, workplace, academic, hospitals). Nearly 60% of the global population spend a daily average of over 6 h of screen time. By facilitating audio, video, and interactive material, SM has reshaped users' perceptions, choices, and communication. The science behind SM can be explained by the activation of the brain reward pathways which explains the success of SM platforms lead by user-generated content (i.e., TikTok). Our understanding of SM user's interests, mode of access, time spent with screens, and internet are critical to advance medical education by applying new learning technologies to advance medical education and stroke care. For example, the top 20 most visited websites and the most searched hashtags on TikTok in 2022 did not include any health-related topics, reflecting a challenging competition for attention of different segments of the population. We must overcome current gaps in medical education such as increased curricular activities, increasingly demanding tasks, differences in personal preferences between residents and faculty members, etc. New strategies using more engaging learning technologies and SM platforms (e.g., stroke simulations, interactive diagnostic and therapeutic decisions, tracking user's attention to assess knowledge transfer) are needed. This would allow a more effective delivery of educational content by stimulating the curiosity and participation of students, patients, and physicians offering more rewarding experiences across the continuum of stroke care.
社交媒体（SM）的广泛应用彻底改变了不同环境下的人类互动和教育（例如，家庭、工作场所、学术、医院）。全球近 60%的人口每天平均花在屏幕上的时间超过 6 小时。SM 通过提供音频、视频和互动材料，重塑了用户的感知、选择和交流方式。SM 背后的科学可以用大脑奖励途径的激活来解释，这解释了以用户生成内容（即 TikTok）为主导的 SM 平台的成功。我们对 SM 用户的兴趣、访问模式、与屏幕的相处时间以及互联网的理解，对于通过应用新的学习技术来推进医学教育和卒中护理至关重要。例如，2022 年访问量最高的前 20 个网站和 TikTok 上最热门的标签都没有包含任何与健康相关的话题，这反映了不同人群对注意力的争夺非常激烈。我们必须克服医学教育中的当前差距，例如增加课程活动、任务要求越来越高、住院医师和教员个人偏好的差异等。我们需要使用更具吸引力的学习技术和 SM 平台（例如，卒中模拟、互动诊断和治疗决策、跟踪用户注意力以评估知识转移）来制定新策略。这将通过激发学生、患者和医生的好奇心和参与度，为卒中护理的整个过程提供更有价值的体验，从而更有效地传递教育内容。
