German Josephine D, Redi Anak Agung Ngurah Perwira, Ong Ardvin Kester S, Liwanag Jerome L
School of Industrial Engineering and Engineering Management, Mapúa University, Manila, Philippines.
Industrial Engineering Department, Sampoerna University, Jakarta, Indonesia.
Heliyon. 2023 Aug 15;9(8):e19130. doi: 10.1016/j.heliyon.2023.e19130. eCollection 2023 Aug.
The transportation sector is one of the primary contributors to greenhouse gas emissions that have deteriorating effects on the state of the environment. The implementation of sustainable practices has become one of the most challenging tasks of organizations at present. This study examined the effect of implementing green innovation initiatives on a firm's competitiveness and financial performance of motor vehicle companies in the Philippines. Data were gathered through an online survey questionnaire with a total of 206 respondents composed of employees of various ranks working in companies engaged in the manufacture, distribution, retail, and service of motor vehicles. The theoretical framework presented a hierarchical latent variable model which was validated using the partial least square structural equation modelling (PLS-SEM). The model fit, measurement, general construct fit, discriminant validity, and structural model parameters were examined and found to have acceptable values. The findings indicated that environmental regulations, market demand, government pressure, competitor pressure, corporate social responsibility, and employee conduct were the significant drivers of green innovation initiatives. The study also revealed that the implementation of green innovation initiatives positively affects the firm's competitiveness and financial performance. Motor vehicle companies and other types of organizations are encouraged to demonstrate not only their concern for society or community but also their concern for the environment to acquire better market leverage and financial position.
交通运输部门是温室气体排放的主要贡献者之一，这些排放对环境状况产生了恶化影响。实施可持续做法已成为当前组织最具挑战性的任务之一。本研究考察了实施绿色创新举措对菲律宾机动车公司的企业竞争力和财务绩效的影响。数据通过在线调查问卷收集，共有206名受访者，他们是在从事机动车制造、分销、零售和服务的公司中担任不同职级的员工。理论框架提出了一个分层潜在变量模型，并使用偏最小二乘结构方程建模（PLS-SEM）进行了验证。对模型拟合、测量、总体结构拟合、判别效度和结构模型参数进行了检验，发现其值均可接受。研究结果表明，环境法规、市场需求、政府压力、竞争对手压力、企业社会责任和员工行为是绿色创新举措的重要驱动因素。该研究还表明，实施绿色创新举措对企业竞争力和财务绩效有积极影响。鼓励机动车公司和其他类型的组织不仅要展示他们对社会或社区的关注，还要展示他们对环境的关注，以获得更好的市场优势和财务状况。
