Li Ling, Gu Jintu, Wu Di, Rasool Khoso Abdul
Department of Sociology, Hohai University, China.
Research Center for Environment and Society, Hohai University, China.
Heliyon. 2024 Jul 2;10(13):e33951. doi: 10.1016/j.heliyon.2024.e33951. eCollection 2024 Jul 15.
Achieving a transition to green energy requires the government to adopt new policies on green industrial products and energy. Throughout this process, rural residents often face various challenges due to economic and other factors. However, some rural residents are motivated to participate in this transition due to the economic benefits of energy usage and rooftop photovoltaic (PV). This study takes a rural community in the outskirts of Nanjing, China, as an example and applies Granovetter's embeddedness theory and a threshold model to analyze the factors influencing rural residents' engagement in a fair transition to green energy. Research hypotheses are proposed accordingly. The results indicate that rural residents are influenced by multiple factors in the adoption process of rooftop PV projects, primarily encompassing economic and trust-related aspects. From an economic perspective, rural residents evaluate the viability of rooftop PV systems by considering the marketing strategies employed by PV enterprises and the governmental pressure to reduce carbon emissions. They make rational calculations to determine the return on investment, and only when the economic threshold is surpassed will they reach the anticipated level of participation. From the perspective of trust, rural residents' participation in rooftop PV projects is also influenced by trust factors. The level of trust that rural residents have in rooftop PV enterprises, governments, and community organizations plays an important role in their willingness to participate in the green energy transition. Based on these findings, the research paper concludes that local government should continue providing tailored public information and services to facilitate the progress of rooftop PV projects.
实现向绿色能源的转型需要政府出台有关绿色工业产品和能源的新政策。在这一过程中，农村居民由于经济和其他因素常常面临各种挑战。然而，一些农村居民因能源使用和屋顶光伏发电（PV）的经济效益而有动力参与这一转型。本研究以中国南京郊区的一个农村社区为例，应用格兰诺维特的嵌入性理论和阈值模型来分析影响农村居民参与公平的绿色能源转型的因素。相应地提出了研究假设。结果表明，农村居民在屋顶光伏项目采用过程中受到多种因素影响，主要包括经济和信任相关方面。从经济角度看，农村居民通过考虑光伏企业采用的营销策略和政府的碳排放压力来评估屋顶光伏系统的可行性。他们进行理性计算以确定投资回报，只有当经济阈值被突破时，他们才会达到预期的参与水平。从信任角度看，农村居民参与屋顶光伏项目也受到信任因素的影响。农村居民对屋顶光伏企业、政府和社区组织的信任程度在他们参与绿色能源转型的意愿中起着重要作用。基于这些发现，研究论文得出结论，地方政府应继续提供量身定制的公共信息和服务，以推动屋顶光伏项目的进展。
