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通过应用焦点小组和复选法评估消费者对新型水产养殖产品的认知

Evaluation of Consumer Perception of New Aquaculture Products through Applying Focus Group and Check-All-That-Apply Methodologies.

作者信息

Javier-Pisco Palmira, Escriche Isabel, Igual Marta, García-Segovia Purificación, Pagan María Jesús

机构信息

Instituto Universitario de Ingeniería de Alimentos-FoodUPV, Universitat Politècnica de València, Camino de Vera s/n, 46022 Valencia, Spain.

出版信息

Foods. 2024 Aug 7;13(16):2480. doi: 10.3390/foods13162480.

DOI:10.3390/foods13162480
PMID:39200407
原文链接:https://pmc.ncbi.nlm.nih.gov/articles/PMC11353878/
Abstract

A growing interest in healthy diets has increased demand for fish and seafood, with aquaculture playing a crucial role in meeting this need. Developing new aquaculture products can enhance their commercial value and address consumer demand, but it is unclear which products will be well-received. This study aimed to generate ideas for new products derived from sea bream and prawns, and to gather consumer opinions on these ideas, segmented by gender and age. Two methodologies were used: focus groups and Check-All-That-Apply (CATA). In the focus groups, with two sessions per species and 10 participants each, ideas for aquaculture products were generated and categorized as fresh, dehydrated, fermented, marinated, and canned. The CATA technique, applied to 387 individuals, assessed the acceptability of fresh species, yielding average scores of 6.6 for sea bream and 6.8 for prawns. Sea bream was associated with products like fillets and long-shelf-life loins, while prawns were linked to snacks and toppings. In conclusion, the use of tools like focus groups has shown promising results for developing new aquaculture products. CATA analysis indicated that sea bream should be minimally processed with a long shelf life, and prawns should be processed into dehydrated products. Women preferred traditional products, while men favoured innovative options.

摘要

人们对健康饮食的兴趣日益浓厚,这增加了对鱼类和海鲜的需求,水产养殖在满足这一需求方面发挥着关键作用。开发新的水产养殖产品可以提高其商业价值并满足消费者需求,但尚不清楚哪些产品会受到欢迎。本研究旨在提出源自鲷鱼和对虾的新产品创意,并收集按性别和年龄划分的消费者对这些创意的意见。使用了两种方法:焦点小组和复选法(CATA)。在焦点小组中,每个物种进行两场会议,每场有10名参与者,提出了水产养殖产品的创意,并分为新鲜、脱水、发酵、腌制和罐装。应用于387人的CATA技术评估了新鲜物种的可接受性,鲷鱼的平均得分为6.6,对虾为6.8。鲷鱼与鱼片和长保质期里脊等产品相关,而对虾则与零食和配料有关。总之,焦点小组等工具在开发新的水产养殖产品方面显示出了有前景的结果。CATA分析表明,鲷鱼应进行最少加工并具有长保质期,对虾应加工成脱水产品。女性更喜欢传统产品,而男性则青睐创新产品。

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