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事实核查警告标签即使对那些不信任事实核查者的人也有效。

Fact-checker warning labels are effective even for those who distrust fact-checkers.

机构信息

Sloan School of Management, Massachusetts Institute of Technology, Cambridge, MA, USA.

Department of Brain and Cognitive Sciences, Massachusetts Institute of Technology, Cambridge, MA, USA.

出版信息

Nat Hum Behav. 2024 Oct;8(10):1957-1967. doi: 10.1038/s41562-024-01973-x. Epub 2024 Sep 2.

Abstract

Warning labels from professional fact-checkers are one of the most widely used interventions against online misinformation. But are fact-checker warning labels effective for those who distrust fact-checkers? Here, in a first correlational study (N = 1,000), we validate a measure of trust in fact-checkers. Next, we conduct meta-analyses across 21 experiments (total N = 14,133) in which participants evaluated true and false news posts and were randomized to either see no warning labels or to see warning labels on a high proportion of the false posts. Warning labels were on average effective at reducing belief in (27.6% reduction), and sharing of (24.7% reduction), false headlines. While warning effects were smaller for participants with less trust in fact-checkers, warning labels nonetheless significantly reduced belief in (12.9% reduction), and sharing of (16.7% reduction), false news even for those most distrusting of fact-checkers. These results suggest that fact-checker warning labels are a broadly effective tool for combatting misinformation.

摘要

警告标签来自专业的事实核查人员,是对抗网络错误信息最广泛使用的干预措施之一。但是,对于不信任事实核查人员的人来说,事实核查人员的警告标签是否有效呢?在这里,在第一项相关性研究(N=1000)中,我们验证了对事实核查人员的信任的衡量标准。接下来,我们在 21 项实验中进行了荟萃分析(总计 N=14133),其中参与者评估了真实和虚假新闻文章,并随机分配到未看到警告标签或看到大部分虚假文章上有警告标签。平均而言,警告标签可以有效降低对(减少 27.6%)和分享(减少 24.7%)虚假标题的信任。尽管对于不太信任事实核查人员的参与者,警告效果较小,但警告标签仍然可以显著降低对(减少 12.9%)和分享(减少 16.7%)虚假新闻的信任,即使是那些最不信任事实核查人员的人也是如此。这些结果表明,事实核查人员的警告标签是打击错误信息的一种广泛有效的工具。

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