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谷歌用户对安抚奶嘴信息的兴趣分析:一项生态数字研究。

Analysis of Google users' interests in information about pacifiers: an ecological digital study.

作者信息

Hagemann E, Lotto M, Aguirre P E A, Hoffelder L, Petersen R, Cruvinel T, Rodrigues J A

机构信息

Department of Surgery and Orthopedics, School of Dentistry, Federal University of Rio Grande do Sul, Porto Alegre, Brazil.

Department of Pediatric Dentistry, Orthodontics, and Public Health, Bauru School of Dentistry, University of São Paulo, Al. Dr. Octávio Pinheiro Brisolla, 9-75, Vila Nova Cidade Universitária, Bauru, São Paulo, 17012-901, Brazil.

出版信息

Eur Arch Paediatr Dent. 2025 Apr;26(2):255-261. doi: 10.1007/s40368-024-00957-9. Epub 2024 Nov 1.

DOI:10.1007/s40368-024-00957-9
PMID:39485664
Abstract

PURPOSE

To determine the interests of Google users from different countries about pacifier-related information over time, through a quantitative and qualitative analysis.

METHODS

This infodemiology longitudinal retrospective ecological study investigated pacifier-related computational metadata from 22 countries using Google Trends platform. Initially, Relative Search Volume (RSV) time series data and their respective main queries were collected employing the topic "pacifier - subject" as the search strategy from January 2004 to June 2024, considering all categories. Data were then analyzed through seasonal decomposition to determine the trend, seasonal, and residual components of the collected time series using Python 3 programming libraries in a Google Collaboratory interface. Additionally, Mann-Kendall tests were performed to access the significance level of trends observed from the seasonal decomposition. Finally, the queries were qualitatively evaluated to identify the main subjects related to users' interests. Statistical significance was determined with p values < 0.05.

RESULTS

In general, RSV time series curves exhibited upward trends in all analyzed countries over the years, with significance levels demonstrated by the Mann-Kendall tests. Moreover, queries often centered around types of pacifiers, encompassing searches specifically for certain commercial brands. Some searches concerning newborn and baby care were also observed, particularly highlighting breastfeeding practices.

CONCLUSION

Google users have shown an increasing interest in pacifier-related topics. These data can help understand the needs and concerns of parents and caregivers regarding pacifier use, ultimately supporting the development of effective educational strategies.

摘要

目的

通过定量和定性分析,确定不同国家的谷歌用户对安抚奶嘴相关信息的兴趣随时间的变化情况。

方法

这项信息流行病学纵向回顾性生态研究使用谷歌趋势平台调查了来自22个国家的与安抚奶嘴相关的计算元数据。最初,采用“安抚奶嘴 - 主题”作为搜索策略,从2004年1月至2024年6月收集了所有类别的相对搜索量(RSV)时间序列数据及其各自的主要查询内容。然后,通过季节性分解对数据进行分析,使用谷歌协作实验室界面中的Python 3编程库确定所收集时间序列的趋势、季节性和残差成分。此外,进行了曼 - 肯德尔检验,以评估从季节性分解中观察到的趋势的显著性水平。最后,对查询内容进行定性评估,以确定与用户兴趣相关的主要主题。当p值<0.05时确定具有统计学意义。

结果

总体而言,多年来所有分析国家的RSV时间序列曲线均呈现上升趋势,曼 - 肯德尔检验证明了其显著性水平。此外,查询内容通常围绕安抚奶嘴的类型,包括专门针对某些商业品牌的搜索。还观察到一些关于新生儿和婴儿护理的搜索,特别突出了母乳喂养做法。

结论

谷歌用户对安抚奶嘴相关主题的兴趣日益增加。这些数据有助于了解父母和照顾者在使用安抚奶嘴方面的需求和担忧,最终支持制定有效的教育策略。

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