Lin Hause, Savio Marlyn Thomas, Huang Xieyining, Steiger Miriah, Guevara Rachel L, Szostak Dali, Pennycook Gordon, Rand David G
Sloan School of Management, Massachusetts Institute of Technology, 100 Main St, Cambridge, MA 02142, USA.
Department of Psychology, Cornell University, Uris Hall, 211, Tower Rd, Ithaca, NY 14853, USA.
PNAS Nexus. 2024 Nov 19;3(11):pgae481. doi: 10.1093/pnasnexus/pgae481. eCollection 2024 Nov.
Content moderators review problematic content for technology companies. One concern is that repeated exposure to false claims could cause moderators to come to believe the very claims they are supposed to moderate, via the "illusory truth effect." In a first lab-in-field experiment ( = 199) with a global content moderation company, we found that exposure to false claims while working as moderators increased subsequent belief among (mostly Indian and Philippine) employees by 7.1%. We tested an intervention to mitigate this effect: inducing an accuracy mindset. In both general population samples ( = 997; = 1,184) and a second lab-in-field experiment with professional moderators ( = 239), inducing participants to consider accuracy when first exposed to the claims eliminates the negative effects of exposure on belief in falsehoods. Our results show that the illusory truth effect and the protective power of an accuracy mindset generalize to non-Western populations and professional moderators.
内容审核员为科技公司审查有问题的内容。一个担忧是,通过“虚幻真实效应”,反复接触虚假声明可能会导致审核员开始相信他们本应审核的声明。在与一家全球内容审核公司合作进行的首次实地实验室实验(n = 199)中,我们发现,审核员在工作时接触虚假声明会使(主要是印度和菲律宾的)员工随后的相信程度提高7.1%。我们测试了一种干预措施来减轻这种影响:诱导形成一种注重准确性的思维模式。在一般人群样本(n = 997;n = 1,184)以及与专业审核员进行的第二次实地实验室实验(n = 239)中,当参与者首次接触声明时诱导他们考虑准确性,就消除了接触对相信虚假信息的负面影响。我们的结果表明,虚幻真实效应以及注重准确性思维模式的保护作用适用于非西方人群和专业审核员。