Hu Anan, Chen Beiyue, Liu Sai, Zhang Jin
Department of Tourism, Fudan University, Shanghai 200433, China.
Institute of Archaeology, University College London, London WC1E 6AE, UK.
Behav Sci (Basel). 2024 Dec 13;14(12):1187. doi: 10.3390/bs14121187.
As older adults age, changes in their physiological, psychological, and cognitive functions often lead to inherent anxiety and fear regarding the use of digital technologies. Cognitive age, reflecting an older adult's mental perception of their chronological age, is a crucial moderating factor in shaping their willingness and behavior towards technology adoption. However, the mechanisms through which cognitive age impacts the behavior of older adults within the realm of digital technology utilization remain unclear. Thus, grounded in the Extended Technology Acceptance Model (ETAM) and employing structural equation modeling, this study intends to investigate mechanisms which influence older adults' behavioral intentions towards the use of museum digital displays. Consequently, it confirms that attitudes mediate the correlation between perceived usefulness, subjective norm, perceived self-efficacy, and the behavioral intention towards museum digital display utilization. Perceived ease of use does not directly affect attitudes, but instead exerts an indirect impact on attitude through perceived usefulness. Cognitive age negatively moderates the relationship between attitudes and the behavioral intention to use digital technologies. Additionally, the mediating role of attitudes in the correlation between older adults' perception of museum digital displays and behavioral intention is moderated by cognitive age. Specifically, older adults with a higher cognitive age value (who perceive themselves to be younger than their chronological age) exhibit a weaker mediating effect of attitudes on the relationship between perceived usefulness and behavioral intention compared to those with a lower cognitive age value (who perceive themselves to be older than their chronological age). The findings seek to unbox the "black box" of how cognitive age mediates the correlation between attitudes and behavioral intention towards the use of museum digital displays among older adults, providing valuable theoretical insights for the bidirectional enhancement of digital technology utilization, the overall well-being of older adults, and high-quality development in museums.
随着老年人年龄的增长，他们生理、心理和认知功能的变化往往会导致对数字技术使用的内在焦虑和恐惧。认知年龄反映了老年人对其实际年龄的心理认知，是塑造他们对技术采用的意愿和行为的关键调节因素。然而，认知年龄在数字技术使用领域影响老年人行为的机制仍不明确。因此，本研究以扩展技术接受模型（ETAM）为基础，采用结构方程模型，旨在探究影响老年人使用博物馆数字展示行为意图的机制。结果证实，态度在感知有用性、主观规范、感知自我效能与博物馆数字展示使用行为意图之间的相关性中起中介作用。感知易用性并不直接影响态度，而是通过感知有用性对态度产生间接影响。认知年龄对态度与使用数字技术行为意图之间的关系起负向调节作用。此外，态度在老年人对博物馆数字展示的感知与行为意图之间的相关性中的中介作用受到认知年龄的调节。具体而言，与认知年龄值较低（即认为自己比实际年龄大）的老年人相比，认知年龄值较高（即认为自己比实际年龄小）的老年人，态度在感知有用性与行为意图之间关系上的中介作用较弱。这些研究结果旨在揭示认知年龄如何在老年人对博物馆数字展示使用的态度与行为意图之间的相关性中起中介作用这一“黑箱”，为双向提高数字技术利用率、提升老年人整体幸福感以及博物馆的高质量发展提供有价值的理论见解。
