Kun Xiao, Ullah Wahid, Dejun Liu, Ziyun Wang
School of Business Administration, Jiangxi University of Finance and Economics, Nanchang, 330013, China.
Research Center for Pacific Island Countries, Liaocheng University, Shandong, 252000, China.
Sci Rep. 2025 Jan 10;15(1):1602. doi: 10.1038/s41598-025-86146-0.
Hainan Province is a major domestic tourism destination in China, with rural tourism playing a key role in its development. This study analyzes the spatial distribution of 154 rural tourism sites across Hainan, examining regional balance, hotspots, and influencing factors such as transportation infrastructure, economic conditions, and A-level tourist attractions. Results show a clear spatial clustering of sites, with a strong concentration in the east and more dispersed patterns in the west. Economic growth and tourism sector development are identified as key factors influencing the "coconut-level" ratings. The study offers policy recommendations to promote sustainable rural tourism, including leveraging regional advantages, enhancing transportation connectivity, and improving tourism services and infrastructure. It also calls for investment in grassroots tourism projects and strengthening regional complementarity to foster balanced and equitable growth. These findings provide valuable insights for policymakers and tourism planners seeking to integrate rural tourism into broader sustainable development strategies.
海南省是中国国内主要的旅游目的地，乡村旅游在其发展中发挥着关键作用。本研究分析了海南全省154个乡村旅游点的空间分布情况，考察了区域均衡性、热点地区以及交通基础设施、经济状况和A级旅游景区等影响因素。结果显示，旅游点呈现出明显的空间集聚特征，东部高度集中，西部则较为分散。经济增长和旅游业发展被确定为影响“椰级”评定的关键因素。该研究提出了促进乡村旅游可持续发展的政策建议，包括利用区域优势、加强交通连通性以及改善旅游服务和基础设施。研究还呼吁对基层旅游项目进行投资，并加强区域互补性，以促进均衡和公平的发展。这些研究结果为寻求将乡村旅游纳入更广泛的可持续发展战略的政策制定者和旅游规划者提供了宝贵的见解。
