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评估负责任赌博信息的有效性:一项快速证据评估

Evaluating the Effectiveness of Responsible Gambling Messages: A Rapid Evidence Assessment.

作者信息

Gaudett Gray E, Pellizzari Paul, Wood Richard T A, Wohl Michael J A

机构信息

Department of Psychology, Carleton University, 1125 Colonel By Drive, Ottawa, ON, K1S 5B6, Canada.

Hard Rock International, Fort Lauderdale, Florida, USA.

出版信息

J Gambl Stud. 2025 May 26. doi: 10.1007/s10899-025-10395-x.

DOI:10.1007/s10899-025-10395-x
PMID:40418310
Abstract

To minimize the harms associated with gambling, an array of responsible gambling (RG) messages has been developed to raise awareness of the risks of problem gambling and encourage safer gambling behaviors. However, evidence is limited as to the utility of RG messages to promote positive gambling-related beliefs and behaviors. In the current paper, we report the results of a Rapid Evidence Assessment (REA) of empirical research on RG messages. We identified 3200 unique articles published between 1890 and September 2024 using search terms related to RG messaging. Eighteen articles (containing 20 unique studies) met our inclusion criteria. Two general themes emerged: 1) RG message preferences among players and 2) RG message effectiveness. Specifically, players prefer self-appraisal messages, which were more effective in promoting RG behaviors compared to informative messages. Messages content also needs to be segmented (i.e., low-risk players prefer different types of messages than high risk players, such as highlighting player quizzes for low-risk players and helplines for high-risk players). Lastly, RG messages should be presented dynamically (e.g., pop-ups on an Electronic Gaming Machine: EGM). Results suggest a need for the gambling industry to adopt targeted, evidence-based RG messaging, as well as a need to engage in integrated knowledge mobilization, to more effectively promote RG. These findings underscore the importance of tailoring RG messages to player risk levels and preferences while leveraging dynamic delivery methods to maximize their effectiveness in promoting safer gambling behaviors and reducing harm.

摘要

为了将与赌博相关的危害降至最低,一系列负责任赌博(RG)信息已被开发出来,以提高对问题赌博风险的认识,并鼓励更安全的赌博行为。然而,关于RG信息在促进积极的赌博相关信念和行为方面的效用,证据有限。在当前论文中,我们报告了一项关于RG信息的实证研究的快速证据评估(REA)结果。我们使用与RG信息相关的搜索词,识别出了1890年至2024年9月期间发表的3200篇独特文章。18篇文章(包含20项独特研究)符合我们的纳入标准。出现了两个总体主题:1)玩家对RG信息的偏好,以及2)RG信息的有效性。具体而言,玩家更喜欢自我评估信息,与信息性信息相比,自我评估信息在促进RG行为方面更有效。信息内容也需要进行细分(即低风险玩家与高风险玩家偏好不同类型的信息,例如为低风险玩家突出玩家测验,为高风险玩家突出求助热线)。最后,RG信息应以动态方式呈现(例如,电子游戏机[EGM]上的弹出窗口)。结果表明,赌博行业需要采用有针对性的、基于证据的RG信息,以及进行综合知识传播,以更有效地促进RG。这些发现强调了根据玩家风险水平和偏好定制RG信息的重要性,同时利用动态传递方法来最大限度地提高其在促进更安全赌博行为和减少危害方面的有效性。

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本文引用的文献

1
Testing the effectiveness of different safer gambling messages for sports and race betting: A five-week experiment.测试针对体育和赛马博彩的不同安全博彩信息的有效性:一项为期五周的实验。
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负责任赌博框架对有赌博危害亲身经历者的影响。
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