Mao Wenhui, Olson Katharine, Urli Hodges Elina, Udayakumar Krishna
Duke Global Health Innovation Center, Duke University, Durham, NC, United States.
Front Public Health. 2025 Aug 21;13:1614471. doi: 10.3389/fpubh.2025.1614471. eCollection 2025.
Market shaping activities have been increasingly used to improve access to health products, such as the advance market commitments used to increase access to the pneumococcal vaccine and COVID-19 vaccines. This paper reviewed the progress and impacts, and identified enablers and barriers of market shaping activities in the past decade. We conducted a systematic review using a structured searching strategy across five academic databases and key actors' websites for gray and white literature published in English since 2012. Two researchers independently performed screening, data extraction, and analysis. Following independent screening, 97 out of 3,006 articles were eligible for analysis. The majority of the articles were qualitative studies and published within the past 5 years. Rapid access to new products, improved availability, and reduced product cost were the most reported impacts. Barriers of market shaping were the disconnection between market shaping interventions and downstream factors, fragmentation and lack of transparency in regulatory processes, and failure to incentivize manufacturers. Enablers included taking end-to-end approaches, coordination across different actors, particularly the national stakeholders and private sector, creating transparent and predictable demand, longer time span, and flexible funding. While market shaping interventions have contributed to the improvement of access to health products, future research should generate additional quantitative evidence, comprehensive impact evaluation, and in-depth studies on the negative impacts of market shaping. Market shaping actors need to adopt definitions and frameworks, apply an ecosystem-wide lens, engage with diverse stakeholders, consider service delivery, and strengthen key capabilities.
PROSPERO: CRD42023471098, https://www.crd.york.ac.uk/PROSPERO/view/CRD42023471098.
市场塑造活动越来越多地被用于改善卫生产品的可及性,比如用于增加肺炎球菌疫苗和新冠疫苗可及性的预先市场承诺。本文回顾了过去十年市场塑造活动的进展和影响,并确定了其推动因素和障碍。我们采用结构化检索策略,在五个学术数据库以及主要行为者的网站上,对2012年以来以英文发表的灰色和白色文献进行了系统综述。两名研究人员独立进行筛选、数据提取和分析。经过独立筛选,3006篇文章中有97篇符合分析条件。大多数文章为定性研究,且发表于过去5年。最常被报道的影响是新产品的快速可及性、供应改善和产品成本降低。市场塑造的障碍包括市场塑造干预措施与下游因素脱节、监管过程分散且缺乏透明度,以及未能激励制造商。推动因素包括采取端到端方法、不同行为者之间的协调,特别是国家利益相关者和私营部门之间的协调、创造透明且可预测的需求、更长的时间跨度以及灵活的资金。虽然市场塑造干预措施有助于改善卫生产品的可及性,但未来的研究应产生更多定量证据、全面的影响评估,并对市场塑造的负面影响进行深入研究。市场塑造行为者需要采用定义和框架,运用全生态系统视角,与不同利益相关者互动,考虑服务提供,并加强关键能力。
PROSPERO:CRD42023471098,https://www.crd.york.ac.uk/PROSPERO/view/CRD42023471098 。