Dixon P N, Morris A F
J R Coll Gen Pract. 1974 Jun;24(143):418-24.
The computerised age-sex register of the population attending a small health centre was used to generate invitations to women aged from 25 to 64 years to attend for a cervical smear. The campaign took place over about three months and was accompanied by appropriate publicity measures.Replies were received from 80.7 per cent of those to whom invitations were sent. Of those who replied, 11.5 per cent refused the test and of those who accepted 7.6 per cent failed to attend. The cost of the campaign was about pound2,280, or pound2.71 for each of the 842 smears taken. Of the publicity measures used, posters appeared to be more effective than evening paper publicity or handbills.Just over 70 per cent of the women in the target population had a cervical smear during the campaign or in the preceding three years. It is not possible from the available data to assess whether this coverage rate justifies the costs of the campaign.
利用一家小型健康中心的人口计算机化年龄性别登记册，向25至64岁的女性发出宫颈涂片检查邀请。这项活动持续了大约三个月，并伴有适当的宣传措施。在发出邀请的人中，80.7%收到了回复。在回复者中，11.5%拒绝了检查，而在接受检查的人中，7.6%未能到场。活动成本约为2280英镑，即每进行842次涂片检查花费2.71英镑。在所采用的宣传措施中，海报似乎比晚报宣传或传单更有效。在活动期间或前三年，目标人群中略多于70%的女性进行了宫颈涂片检查。根据现有数据，无法评估这一覆盖率是否证明了活动成本的合理性。
