Sanitation norms in rural areas: a cross-cultural comparison.

Mortality rates have sharply decreased throughout the world in the twentieth century. While the communicable diseases that had been the principal killers of mankind have been largely brought under control, the enteric and other diseases, which are directly related to sanitation practices, have not been affected. Improvement in health status in the developing nations, especially in isolated rural areas, will hinge on changes in sanitation norms. Modification of these norms must be based on an awareness of what they are and of the values that are associated with them. Sanitation norms in rural areas of three countries--in the southeastern United States, Puerto Rico, and the Dominican Republic--are reviewed on the basis of a study in which essentially the same survey instrument was used in the three samples. Sanitation norms relating to the source of water and storage for household use are compared, as are personal hygiene practices and patterns for the disposal of liquid wastes, garbage, and other solid wastes. Selected attitudinal values are also examined.