大众媒体心肺复苏招募活动的响应指标。
Indicators of response to a mass media CPR recruitment campaign.
作者信息
Selby M L, Kautz J A, Moore T J, Gombeski W R, Ramirez A G, Farge E J, Forthofer R N
出版信息
Am J Public Health. 1982 Sep;72(9):1039-42. doi: 10.2105/ajph.72.9.1039.
Abstract
Respondents to a mass media cardiopulmonary resuscitation (CPR) recruitment campaign in Harris County, Texas were more likely than non-respondents to be White, female, and under 45 years of age, to have had previous CPR training, experienced an incident in which knowledge of CPR might have been useful, or to have a friend or relative with a relevant medical history. The majority of the respondents were housewives, and professionals or technical workers, particularly in the health field. Findings can be used to identify audiences for future mass media CPR campaigns.
摘要
德克萨斯州哈里斯县一场大众媒体心肺复苏术（CPR）招募活动的受访者比未受访者更有可能是白人、女性且年龄在45岁以下，有过CPR培训经历，经历过CPR知识可能有用的事件，或者有朋友或亲属有相关病史。大多数受访者是家庭主妇、专业人士或技术工人，尤其是在健康领域。研究结果可用于确定未来大众媒体CPR宣传活动的受众群体。
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