Corti B, Holman C D, Donovan R J, Frizzell S k, Carroll A M
Department of Public Health, University of Western Australia, Perth.
Aust N Z J Public Health. 1997;21(4 Spec No):371-6. doi: 10.1111/j.1467-842x.1997.tb01717.x.
Concerted efforts to create health-promoting sport, racing and arts venues have become possible since the advent of health promotion foundations in four of Australia's eight states and territories. Large numbers of Australians attend sport, racing and arts venues in pursuit of leisure activities. There is evidence that sport and racing participants and spectators, and certain subgroups of the arts community, have adverse risk-factor profiles that make them an ideal target for health promotion interventions. Through the use of sponsorship, health promotion foundations 'purchase' health-promoting policies in sport, racing and arts settings-policies that have the potential to become institutionalised once sponsorship dollars are depleted. This paper discusses the policies 'purchased' by the foundations and outlines a comprehensive surveillance and evaluation system developed for the Western Australian Health Promotion Foundation. The system monitors the implementation of health-promoting environments at the micro level (sponsorship project); intermediate level (sponsored group); and macro level (community). The article concludes by outlining some of the lessons learned in Western Australia. These provide the basis for development of best practice in working with sport, racing and arts groups, and other sectors outside health, to create health-promoting environments.
自澳大利亚八个州和领地中的四个设立健康促进基金会以来，共同努力创建促进健康的体育、赛马和艺术场所已成为可能。大量澳大利亚人前往体育、赛马和艺术场所进行休闲活动。有证据表明，体育和赛马的参与者及观众，以及艺术界的某些亚群体，具有不良风险因素特征，这使他们成为健康促进干预措施的理想目标。通过赞助，健康促进基金会在体育、赛马和艺术环境中“购买”促进健康的政策——一旦赞助资金耗尽，这些政策有可能被制度化。本文讨论了基金会“购买”的政策，并概述了为西澳大利亚健康促进基金会开发的综合监测和评估系统。该系统在微观层面（赞助项目）、中间层面（受赞助群体）和宏观层面（社区）监测促进健康环境的实施情况。文章最后概述了在西澳大利亚吸取的一些经验教训。这些经验教训为与体育、赛马和艺术团体以及健康领域以外的其他部门合作创建促进健康环境的最佳实践发展提供了基础。
