Tay Richard
AMA/CTEP Chair, Department of Civil Engineering, University of Calgary, Calgary, Alta., Canada T2N 1N4.
Accid Anal Prev. 2005 Sep;37(5):922-9. doi: 10.1016/j.aap.2005.04.010.
This study re-evaluated the effectiveness of the anti-drink driving and anti-speeding enforcement and publicity campaigns implemented in the Australian State of Victoria which have thus far yielded mixed results in several evaluations. As opposed to previous evaluations, this study focused on the effects of these campaigns on young male drivers who formed the primary target and examined the combined effects of the campaigns on the total number of serious crashes. Our results showed that the anti-drink driving enforcement and publicity campaigns had a significant independent effect in reducing crashes but their interactive effect was anti-complementary. Conversely, the anti-speeding enforcement and publicity campaigns had no independent effect but their interactive effect was significant in reducing serious crashes involving young male drivers.
本研究重新评估了在澳大利亚维多利亚州实施的反酒驾和反超速执法及宣传活动的成效，这些活动在之前的几次评估中结果不一。与之前的评估不同，本研究聚焦于这些活动对作为主要目标群体的年轻男性驾驶员的影响，并考察了这些活动对严重车祸总数的综合影响。我们的结果表明，反酒驾执法及宣传活动在减少车祸方面有显著的独立效果，但其交互作用是反互补的。相反，反超速执法及宣传活动没有独立效果，但其交互作用在减少涉及年轻男性驾驶员的严重车祸方面是显著的。
