Biglan Anthony
J Organ Behav Manage. 2009 Jul 1;29(3):215-230. doi: 10.1080/01608060903092086.
An externality is a cost that a corporation's actions impose on society. For example, a power plant may emit mercury, but might not pay for the cost of that pollution to the people living near the plant. It is possible to analyze a diverse range of problems of society in these terms, including the health effects of corporate practices, the unsustainability of manufacturing processes, and marketing of products contributing to environmental damage, and economic policies that maintain high levels of poverty due to effective lobbying by the business community. This paper examines the problem of externalities in terms of metacontingencies. Externalities continue precisely because there is no cost to the organizations for practices that impose these costs on third parties. The paper describes the cultural practices needed to influence governments are motivated to make corporations bear the true costs of their practices-costs that are currently imposed on others.
外部性是指公司行为给社会带来的成本。例如,一家发电厂可能会排放汞,但却可能不会为这种污染给电厂附近居民造成的成本买单。用这些术语可以分析社会中各种各样的问题,包括公司行为对健康的影响、制造过程的不可持续性、导致环境破坏的产品营销,以及由于商业团体的有效游说而维持高贫困水平的经济政策。本文从元偶发事件的角度审视外部性问题。外部性之所以持续存在,恰恰是因为那些将这些成本强加给第三方的行为,对组织来说没有成本。本文描述了影响政府促使公司承担其行为真实成本(目前强加给他人的成本)所需的文化实践。