Centre for Social Justice Research, College of Health and Social Care, University of Salford, Greater Manchester, England, UK.
Int Dent J. 2011 Aug;61 Suppl 2(Suppl 2):22-9. doi: 10.1111/j.1875-595X.2011.00035.x.
The partnership between the Féderation Dentaire International (FDI), and Unilever Oral Care, aims to raise awareness of oral health globally; to enable FDI member associations to promote oral health; and to increase the visibility of the FDI and authority of Unilever oral care brands worldwide. Country Projects between National Dental Associations (NDAs), the member associations of FDI, and Unilever Oral Care local companies have been established as a key strand of the partnership.
This paper reports on the evaluation of an in-depth sample of Country Projects (n=5) to determine their potential to impact on oral health.
Five country sites were selected as being indicative of different programme delivery types. Each site received a two-day visit during Spring-Summer 2009, which enabled the evaluators to audit what was delivered in practice compared with the original written project briefs and to undertake interviews of study site staff.
39 projects in 36 countries have been initiated. In those examined by site visits, clear evidence was found of capacity building to deliver oral health. In some countries, widespread population reach had been prioritised. Effectiveness of partnership working varied depending on the strength of the relationship between the NDA and local Unilever Oral Care representatives and alignment with national marketing strategy. The quality of internal evaluation varied considerably.
Over a million people had been reached directly by Country Projects and this public-private partnership has made a successful start. To move towards improving oral health rather than only awareness raising; future Country Projects would benefit from being limited to certain evidence-based intervention designs, and using an agreed core indicator set in order to allow cross-country comparison of intervention outcomes.
国际牙科学联合会（FDI）与联合利华口腔护理之间的合作旨在提高全球对口腔健康的认识；使 FDI 成员协会能够促进口腔健康；并提高 FDI 的知名度和联合利华口腔护理品牌在全球的权威性。国家牙科协会（NDA）与 FDI 的成员协会之间的国家项目以及联合利华口腔护理当地公司之间已经建立了合作伙伴关系的一个重要组成部分。
本文报告了对深入抽样的国家项目（n=5）进行评估的结果，以确定其对口腔健康的潜在影响。
选择了五个国家作为具有不同方案实施类型的代表。每个国家都在 2009 年春夏期间接受了为期两天的访问，这使评估人员能够审核实际实施的情况与原始项目简报之间的差异，并对研究地点的工作人员进行访谈。
在 36 个国家启动了 39 个项目。在通过现场考察进行审查的项目中，发现了明确的证据表明已经建立了提供口腔健康服务的能力。在一些国家，已经优先考虑了广泛的人口覆盖范围。伙伴关系的有效性因 NDA 与当地联合利华口腔护理代表之间的关系强度以及与国家营销战略的一致性而异。内部评估的质量差异很大。
通过国家项目已经直接接触了超过 100 万人，这种公私合作伙伴关系已经取得了成功的开端。为了从提高认识转向改善口腔健康；未来的国家项目将受益于仅限于某些基于证据的干预设计，并使用商定的核心指标集，以便能够对干预结果进行跨国比较。
