Center for Risk Communication, 415 East 52nd Street, Suite 3DA, New York, NY 10022, USA.
Health Phys. 2011 Nov;101(5):511-30. doi: 10.1097/HP.0b013e3182299549.
Risk communication is the two-way exchange of information about risks, including risks associated with radiation and radiological events. The risk communication literature contains a broad range of strategies for overcoming the psychological, sociological, and cultural factors that create public misperceptions and misunderstandings about risks. These strategies help radiation risk communicators overcome the challenges posed by three basic observations about people under stress: (1) people under stress typically want to know that you care before they care about what you know; (2) people under stress typically have difficulty hearing, understanding, and remembering information; (3) people under stress typically focus more on negative information than positive information.
风险沟通是关于风险的信息的双向交流，包括与辐射和放射性事件相关的风险。风险沟通文献中包含了广泛的策略，用于克服造成公众对风险产生误解和误解的心理、社会和文化因素。这些策略有助于辐射风险沟通者克服人们在压力下的三个基本观察结果所带来的挑战：（1）在关注你所知之前，人们在压力下通常希望知道你关心；（2）人们在压力下通常难以听到、理解和记住信息；（3）人们在压力下通常更关注负面信息而不是正面信息。
