a Department of Communication State University of New York at Buffalo.
Health Commun. 2017 Aug;32(8):987-994. doi: 10.1080/10410236.2016.1196420. Epub 2016 Jul 27.
College students suffer disproportionately from human papillomavirus (HPV), a sexually transmitted infection (STI) that could result in genital warts or cancers in both males and females. Research contends that stigma and shame may serve as barriers to disclosure intentions, as well as vaccination intentions. The goal of this study was to examine whether two framing strategies-whether to mention that HPV is sexually transmitted and whether to highlight the cause of infection as internal or external-would influence young adults' intentions to disclose a potential diagnosis and their intentions to get the recommended HPV vaccine. Results indicate that STI framing and gender had consistent impacts on disclosure and vaccination intentions. Further, causal attribution framing also influenced participants' intention to get the vaccine at no cost immediately and their intention to get the vaccine at the retail price of $375 in the future. Theoretical and practical implications of these results are discussed.
大学生感染人乳头瘤病毒（HPV）的比例过高，HPV 是一种性传播感染（STI），可导致男性和女性的生殖器疣或癌症。研究认为，耻辱感可能成为披露意愿和接种意愿的障碍。本研究旨在检验两种框架策略——是否提及 HPV 是性传播的，以及是否将感染原因描述为内部或外部——是否会影响年轻人披露潜在诊断的意愿和接种推荐 HPV 疫苗的意愿。结果表明，性传播感染框架和性别对披露和接种意愿有一致的影响。此外，因果归因框架也会影响参与者立即免费接种疫苗的意愿和未来以 375 美元的零售价格接种疫苗的意愿。讨论了这些结果的理论和实践意义。
